Public Relations Group

Our organization is a multiemployer company made up of separate businesses spanning public relations specialists, agents and business managers of artists, performers, and athletes, producers and directors, sports, entertainment, real estate, startups and more. We're united by our culture - a drive to find a better way that fuels our commitment to our clients, our community and our team members. We believe in and build inclusive workplaces, where every voice is heard, and diverse perspectives are welcomed. Working for our company is more than just a job - it's about having the opportunity to become the best version of yourself. As a Public Relations Associate, you will help craft and execute the PR strategy for our companies® and their portfolio. You will work closely with both internal teams and external media to create and deliver engaging, impactful messages. This role is ideal for someone with experience working with local, national, and / or global press outlets and who brings a creative, out-of-the-box approach to PR work. Your responsibilities will include drafting press releases, managing media outreach, and supporting the execution of high-profile PR campaigns in a collaborative, team-oriented environment. You'll also have a chance to engage with emerging topics such as mortgage lending, AI, technology, and more.Work with the communications team to draft press releases and remarks, envision and develop press conferences, talking points, media pitches, approve quotes or statements on behalf of the Assist in drafting various communications, including newsletters, resolutions, congratulatory letters, press releases, or proclamations as directed. Hybrid Temp-to-Hire - Fulltime Job Roles : : Advertising and Promotions ManagersAdvertising Sales AgentsAgents and Business Managers of Artists, Performers, and Athletes Fundraising Managers Market Research Analysts and Marketing Specialists Marketing Managers Media Programming Directors Public Relations Managers Writers and Authors Hybrid Temp-to-Hire - FulltimeSchedule : First, Second and Third Shift Available Sunday-Saturday Responsibilities : Sterling Personnel is recruiting a positive, organized, and energetic individual to support tasks related to the Project Managers and tasks of the PR Associates. The Public Relations Associate is the organization’s first impression and applicants must have professionalism, courtesy, and excellent customer service.Respond to requests for information from the media or designate an appropriate spokesperson or information source.Plan or direct development or communication of programs to maintain favorable public or stockholder perceptions of an organization's accomplishments, agenda, or environmental responsibility.Post and update content on the company's Web site and social media outlets.Write press releases or other media communications to promote clients.Establish or maintain cooperative relationships with representatives of community, consumer, employee, or public interest groups.Confer with other managers to identify trends or key group interests or concerns or to provide advice on business decisions.Coach client representatives in effective communication with the public or with employees.Study the objectives, promotional policies, or needs of organizations to develop public relations strategies that will influence public opinion or promote ideas, products, or services.Prepare or edit organizational publications, such as employee newsletters or stockholders' reports, for internal or external audiences.Arrange public appearances, lectures, contests, or exhibits for clients to increase product or service awareness or to promote goodwill.Plan or conduct market or public opinion research to test products or determine potential for product success, communicating results to clients or management.Develop plans or materials to communicate organizational activities that are beneficial to the environment, public safety, or other important social issues.Confer with production or support personnel to produce or coordinate production of advertisements or promotions.Consult with advertising agencies or staff to arrange promotional campaigns in all types of media for products, organizations, or individuals.Prepare or deliver speeches to further public relations objectives.Coordinate public responses to environmental management incidents or conflicts.Develop marketing campaigns for environmental technologies or services.Purchase advertising space or time as required to promote client's product or agenda. Qualifications : 2+ years of strong administrative experiencePublic Relations experienceAccreditation in Public Relations (APR)Associate Degree in BusinessProficient in Microsoft Office (Outlook, SharePoint, Excel, Word)Strong written and interpersonal communication skillsSelf-motivated with excellent time management abilities Desired Qualifications : Ability to provide concise but thorough communication regarding directives, policies, and procedures.Knowledge of public relations, proper rhetoric, and knowledge of the press and media.Skilled in speechwriting and composing material for public release or presentation, including advisory communications.Good oral and writing skills; ability to formulate clear and concise language; excellent communication skills.Ability to handle sensitive public relations matters. The benefits offered vary by the contract. Depending on your temporary assignment, benefits may include direct deposit, free career counseling services, 401(k), select paid holidays, short-term disability insurance, skills training, employee referral bonus, affordable medical coverage plan, and Daily Pay (in some locations)Federal Contractor / Request Priority Protected Veteran Referrals / Equal Opportunity Employer / Veterans / Disabled Required Pre-Training and Development Sponsorship Training and Development Responsibilities : Drafting & DevelopmentWrite and develop press releases, media pitches and other PR materials that communicate key messages clearly and effectively.Research the best reporters to engage for different messages. Media Engagement : Engage with reporters, journalists, and media outlets at local, national, and industry (B2B) levels, building and maintaining relationships that help amplify our message. Pitch story ideas to a variety of media outlets, ensuring that our stakeholders initiatives are well-represented in the press. Hands-On PR Work : Gain hands-on experience with day-to-day PR activities, including media outreach, campaign tracking, and event coordination. Collaborate closely with the entire PR Team, ensuring that projects are a collective effort rather than isolated tasks. Focus Areas : Contribute to PR efforts related to key sectors, including business communication, public relations, business development, public affairs, and emerging trends in AI and technology. Be a part of shaping the company's voice in these industries, stay informed on the latest developments and incorporating them into your PR strategies. Creative Strategy : Bring creativity and innovation to the table by proposing and executing unconventional PR strategies that break through the noise. Think outside of the box to develop compelling narratives and secure top-tier media coverage. Collaboration : Thrive in a team-oriented, collaborative environment, ensuring alignment with teams across marketing, product, technology and senior leadership. Work together to amplify the brand's message and reputation, making sure the company's core values and goals are consistently communicated. Preferred Qualifications : Education : associates degree, bachelor’s degree in public relations, communications, Journalism or a related field or be willing to be certified through work related on the job training and development. Experience : At least 2 years of experience in public relations, media relations or communications, with experience engaging directly with reporters and producers. Skills : Exceptional written and verbal communication skills, with the ability to tailor messages to different audiences. Proven experience in engaging media at different levels (national, local and B2B). Strong creative and strategic thinking, with the ability to brainstorm and propose innovative PR campaigns. Detail-oriented with strong organizational and time-management skills. Ability to work in a fast-paced, results-driven environment while juggling multiple projects. Proficient with media monitoring tools, content management systems, and digital PR platforms. What You'll Get Our team members fuel our strategy, innovation and growth, so we ensure the health and well-being of not just you, but your family, too! We go above and beyond to give you the support you need on an individual level and offer all sorts of ways to help you live your best life. We are proud to offer eligible team members perks and health benefits that will help you have peace of mind.