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Senior Media Relations Specialist
Senior Media Relations SpecialistHouston Methodist • Sunset - Sunset Houston, Texas
Senior Media Relations Specialist

Senior Media Relations Specialist

Houston Methodist • Sunset - Sunset Houston, Texas
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Senior Media Relations Specialist

REFER A FRIEND Current Employees Apply BACK Location : Sunset - 1707 Sunset Houston, Texas 77005 Job Ref : 76277 Talent Area : Professional Job Shift : 1st - Day Job Type : Full-Time Posted Date : Oct. 13, 2025

At Houston Methodist, the Senior (Sr.) Media Relations Specialist position is responsible for elevating public perception for the Houston Methodist (HM) brand by featuring leading research, innovation and clinical excellence through earned media coverage for the assigned high-profile priority Centers of Excellence (COE). This position is responsible for developing and executing proactive communications and media relations strategies by effectively cultivating and nurturing external media relationships while fully understanding their COE areas by collaborating with physician chairs and administrative leaders. The communications and media relations plans and strategies target consumers and physicians at local, regional, national and international levels. The Sr. Media Relations Specialist position is also responsible for stewarding impression and coverage results for their COE area of focus while tracking and monitoring the Public Relations (PR) budget, national and international PR firms, media subscriptions and the PR intern program. This position advises senior management on communications strategies.

Requirements :

PEOPLE ESSENTIAL FUNCTIONS

  • Works with key HM experts in assigned beats to proactively develop messages and respond to reporter interviews.
  • Fosters and maintains strong relationships with clients in assigned beats as well as key media contacts, and responsible for the promotion of those departments to the media.
  • Collaborates with physician and administrative leaders in assigned beats to identify research and clinical areas where earned media coverage cold help elevate HM's reputation in these areas.

SERVICE ESSENTIAL FUNCTIONS

  • Proactively develops, writes and edits press releases, media alerts, and story pitches to effectively communicate key messages to journalists.
  • Actively participates in public and media relations strategies and tactics in assigned beats; collaborates with other communications representatives and marketing counterparts on key initiatives.
  • Develops and oversees proactive communications and local / national / international media relations for assigned areas.
  • Advises senior management and physician and administrative leadership on communications strategies.

    • QUALITY / SAFETY ESSENTIAL FUNCTIONS

  • Uses media relations standards and strategies to contribute to HM's positive reputation through news releases and media placements focused on assigned beats.
  • Develops clear, concise and accurate communications and talking points; fact-checking content prior to leadership review.
  • Ensures immediacy and accuracy of responses to after-hours media inquiries; escalates issues to upper PR management when appropriate.

    • FINANCE ESSENTIAL FUNCTIONS

  • Tracks and monitors the corporate PR budget, national and international PR firms, media subscriptions and the PR intern program.

    • GROWTH / INNOVATION ESSENTIAL FUNCTIONS

  • Seeks out innovative strategies to address primary beats in target local, state, national and international media.
  • Independently contributes to strategizing on all media relations beats; identifies ways to support manager with proactive and reactive media needs.

    • This job description is not intended to be all-inclusive; the employee will also perform other reasonably related business / job duties as assigned. Houston Methodist reserves the right to revise job duties and responsibilities as the need arises.

    Qualifications : EDUCATION

  • Bachelor's degree in communications, journalism or related field

    • WORK EXPERIENCE

  • Six years' experience in Media / Public Relations
  • Healthcare experience preferred

    • LICENSES AND CERTIFICATIONS - REQUIRED

  • N / A

    • KNOWLEDGE, SKILLS, AND ABILITIES

  • Demonstrates the skills and competencies necessary to safely perform the assigned job, determined through on-going skills, competency assessments, and performance evaluations
  • Sufficient proficiency in speaking, reading, and writing the English language necessary to perform the essential functions of this job, especially with regard to activities impacting patient or employee safety or security
  • Ability to effectively communicate with patients, physicians, family members and co-workers in a manner consistent with a customer service focus and application of positive language principles
  • Exhibits leadership and authority in conversations
  • Demonstrated good judgment and decision making and knows when to escalate issues
  • Demonstrated conflict resolution skills
  • Ability to positively influence management, physicians and peers through excellent oral and written communications skills
  • Ability to multi-task, meets deadlines and carry out job tasks in an organized manner
  • Demonstrated initiative in managing projects and communication with stakeholders
  • Demonstrated proficiency in writing, copyediting, and proofreading
  • Strong excel and presentation software skills
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    Media Specialist • Sunset - Sunset Houston, Texas

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