Media Specialist, Paid Social & Programmatic

With a career at The Home Depot you can be yourself and also be part of something bigger.

Position Purpose :

The Media Specialist coordinates and supports implementation of omni-channel media campaigns and tactics including supporting the execution and optimization of in-house digital media components of those campaigns. Responsibilities include implementation of campaign objectives strategies and tactics including trafficking of campaigns and reporting; and stewardship of media plans in conjunction with marketing goals. Position supports both channel and campaign activations and reporting. Provides input toward and execution support for paid Test & Learn agenda. Key contributor to program tracking and timelines.

Key Responsibilities :

• 45% Campaign Management - Manage some components of digital media campaigns directly including bidding targeting ad creation analysis and reporting etc. Support test & learn agendas
• 40% Paid Media Management - Support omni-channel paid media planning buying and reporting for all programs and campaigns
• 15% Stakeholder Management - Organizational Alignment / Relationships; Build relationships with key internal and external stakeholders including media and platform partners agencies etc. Document an utilize best practices

Direct Manager / Direct Reports :

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Preferred Qualifications :

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Competencies :

Required Experience :

IC

Key Skills

Marketing,Photography,Facebook Advertising,Hootsuite,Social Listening,SEO,Web Design,Adobe Photoshop,Social Media Management,Copywriting,Wordpress,Writing Skills

Employment Type : Full Time

Experience : years

Vacancy : 1