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Paid Media Strategist
Paid Media StrategistExpert Technology Services • San Francisco, California, USA
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Paid Media Strategist

Paid Media Strategist

Expert Technology Services • San Francisco, California, USA
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  • serp_jobs.job_card.full_time
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Please Note : As of July 22 2021 our team will require that all candidate submissions include a LinkedIn profile. Please do not submit any candidates that do not have a LinkedIn.

has a client that is seeking a Paid Media Strategist who will be working with our client who is looking for a Paid Media Strategist. This person should have a combination of campaign and paid media experience. This is a remote contract role.

Responsibilities :

  • Develop global paid media strategy in partnership with Campaign leads and Performance marketing
  • Act as the main point of contact between the Global Campaigns team and the Performance Marketing team including leading regular forums and performance checks
  • Work with Performance Marketing to improve the global paid social campaign structure to optimize for performance and efficiency
  • Lead project management for ad development and launch ensuring a smooth and timely process from concept to execution
  • Manage ad trafficking and launch logistics
  • Analyze performance data and translate insights into actionable recommendations for creative copy and audience targeting improvements
  • Maintain a pulse on the evolving paid social landscape and identify opportunities to test new strategies
  • Collaborate with creative teams to develop and refine ad creatives and copy based on performance insights

Required Skills :

  • 5-8 years of paid media experience including building global strategies launching ads optimizing campaigns for performance and building / sharing reporting and insights
  • Extensive experience in paid media strategy across SEM Paid Social Content Syndication etc. as well as expertise in their relevant platforms (ex. FacebookLinkedIn)
  • Highly analytical and can translate complex data into clear concise and actionable strategies; Proactively makes recommendations to drive iterative improvements
  • Deep understanding of paid media content; can craft compelling messages and creative for the unique nuances of each channel
  • Strong understanding of integrated demand gen campaigns including content strategy audience targeting and channel rationale
  • Proactive project manager with a keen eye for detail and can manage multiple ad development projects simultaneously
  • Strong communicator and can effectively bridge the gap between creative and performance focused teams
  • Basic Qualification :

    Additional Skills :

    Background Check : No

    Drug Screen : No

    Rank : B1

    Requested Date : Key Skills

    Diploma,Abinitio,Cost Accounting,Cyber Security,CRM,AV

    Employment Type : Full Time

    Experience : years

    Vacancy : 1

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    Paid Media Strategist • San Francisco, California, USA

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