Product Owner
Chicago IL or Roswell GA
Full time
Roles and responsibility :
- Should own the strategy roadmap and activation of business use cases Drive adoption driving measurable value from our investment in the CDP.
- Strong business acumen with ability to connect customer insights to business outcomes.
Should have
Identify prioritize and define high-value use cases (e.g. personalization churn reduction campaign efficiency).Work with brands and Translate business goals into CDP capabilities (audience building segmentation targeting personalization real-time activation).Leverage CDP for segmentation audience activation and campaigns.Build customer segments predictive scoring churn models A / B testing.Designs Omni channel experiences leveraging CDP data.Partner with data team to define KPIs for CDP initiatives (incremental revenue engagement lift conversion rates).Key requirements
Strategic Planning : Vision and governance framework establishmentUse Case Prioritization : Agreeing on high-impact feasible business casesExecution & Deployment : Cross-team execution with ongoing coordination (joint with Product owner)Optimization & Scale : Performance monitoring and process improvement (joint with Product owner )Continuous Evolution : Roadmap updates and new opportunity identificationKey Skills
Bidding,Exploration,Apparel Merchandising,Adobe Dreamweaver,Courier Delivery,Airlines
Employment Type : Full Time
Experience : years
Vacancy : 1