Senior Program Manager, Digital Community

Senior Program Manager, Digital Community

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Senior Program Manager, Digital Community in United States.

This role leads the strategy, design, and daily operations of a global digital community, fostering engagement, learning, and connection among customers. You will develop scalable programs that drive product adoption, onboarding success, and customer retention, while collaborating closely with cross-functional teams such as Customer Success, Marketing, Product, and Education. The position requires strategic vision, operational expertise, and strong data-driven decision-making to continuously improve community impact. You will manage community technology, content, and vendor relationships, implement gamification and advocacy programs, and monitor engagement metrics to optimize performance. Ideal candidates are experienced in building thriving online communities in SaaS or B2B environments, capable of independently executing initiatives while aligning with organizational objectives. This fully remote role provides an opportunity to shape a vibrant digital ecosystem and directly influence customer success outcomes.

Accountabilities :

• Develop and own the digital community strategy and roadmap aligned to business objectives such as onboarding, product adoption, retention, and net revenue retention (NRR).
• Independently manage and scale global community programs, including onboarding cohorts, user group meetings, and live learning sessions.
• Oversee community technology, vendor relationships, and roadmap to ensure optimal performance, trust, and engagement.
• Partner with marketing to implement gamification, rewards, and customer recognition initiatives.
• Align educational content, webinars, blogs, and product updates within community channels to enhance learning and engagement.
• Manage editorial calendars for newsletters, contributor spotlights, and optimize content discoverability through analytics and SEO.
• Track, analyze, and report community impact metrics to Customer Success and cross-functional leadership.
• Set benchmarks and monitor community health indicators such as engagement, deflection rates, and program CSAT.
• Adjust community initiatives and roadmap based on performance and feedback to ensure continuous improvement.