Job Description
Job Description
Job Title : Marketing Operations Manager
Salary : $65,000 - $75,000k
- Business Unit :
- Marketing & Communication
- Home Department :
- Operations
- Worker Category :
- F – Full-time
- FLSA Code :
- N - Non-exempt
- EEOC Job Classification :
- 2 - Professional
- Standard Hours :
- 75 bi-weekly
- Pay Grade :
- Granted Funded Date :
About United Way of Rhode Island :
Our vision is a Rhode Island where every individual in each community has an equal opportunity for justice and prosperity. Since our inception in 1926, the United Way of Rhode Island has effectively moved people from crisis to stability while working to shore up the systems that provide support across the community. When called to action in the face of a global pandemic, we proved that we were built over the last 95+ years to be uniquely equipped to effectively harness resources from government, corporations, nonprofits, and individuals to address the many significant crises affecting all of us.
The pandemic spotlighted how the war on poverty during the past 50+ years has not created opportunity and prosperity for all community members. In particular, where you live and the color of your skin can make it challenging to live, learn, and thrive in Rhode Island. That is why, we’re committed to a mission of uniting our community and resources to build racial equity and opportunities for all Rhode Islanders.
To deliver on our goals we must go "deep, rather than wide," with investments and partners to target the root causes that have thwarted Rhode Island's ability to thrive. We serve all Rhode Islanders in need by tackling Rhode Island's great challenge :
Reversing the racial inequities that have plagued Rhode Island's Black, Brown, and Indigenous communities for generations.
That means we are applying all our assets and approaches, including delivery of direct services, strategic community investments, advocacy, and coalition-building to create a better Rhode Island for all. We are applying these tools in the following areas of need :
Lift United : We invest in affordable housing, improve care coordination, and expand access to adult education and job training opportunities. We also support the growth and stability of women- and minority-owned businesses.Achieve United : We work to ensure that all Rhode Island children walk into the classroom ready to learn. This includes increasing literacy levels and expanding access to after-school and out-of-school-time learning programs.Invest United : We build nonprofit resiliency and sector leadership development through our Invest United pillar. We empower donors, engage corporations, and connect Rhode Islanders with giving and volunteer opportunities.Advocate United : Through research and public policy, we drive systemic change through our Advocate United pillar. And, because democracy is not a spectator sport, we train Rhode Islanders to be advocates and work to increase voter turnout.Learn more about United Way of Rhode Island at https : / / www.unitedwayri.org / .
Summary : The Marketing Manager plays a critical role in amplifying United Way of Rhode Island’s (UWRI) mission through strategic marketing, content creation, and workflow optimization. This position requires a creative, detail-oriented, and solutions-driven professional who thrives in a collaborative, fast-paced environment and can manage multiple priorities effectively.
Key Responsibilities
Strategic Marketing & Content Development
Develop and implement integrated marketing strategies aligned with UWRI’s mission and goals.Create messaging frameworks, campaign narratives, talking points, and calls to action.Collaborate with development and fundraising teams to produce donor-centric storytelling and campaign materials.Manage website content strategy and updates, ensuring accuracy, accessibility, and SEO best practices.Oversee UWRI’s marketing and communications calendar and digital engagement across platforms.Produce compelling content including newsletters, blogs, reports, and donor spotlights.Monitor and assist with the review and proofing of content to ensure clarity, accuracy, brand alignment, and adherence to editorial standards across all communications.Campaign & Production Management
Manage cross-functional marketing workflows; proactively identify and resolve production bottlenecks.Lead MailChimp campaign deployment and integration with donor management system Andar or similar platforms.Maintain quality control across branded materials, ensuring alignment with UWRI’s visual identity.Oversee AV and print production for campaigns and events, ensuring timely, high-quality execution.Data & Digital Systems Support
Ensure accurate and timely delivery of marketing content through tools like Asana.Maintain organized content libraries and documentation to support collaboration and transparency.Core Competencies & Skills
Bachelor’s degree in Marketing, Communications, Journalism, or a related field—or equivalent experience.Demonstrated experience in marketing strategy, brand management, and content production.Strong project management skills; proficiency in tools such as Asana or similar platforms.Proficient in Mailchimp or other email marketing platforms; customer relationship management knowledge (Andar preferred).Excellent written and verbal communication skills.Familiarity with AV and print production processes.Strong organizational and time management skills.Experience in the nonprofit sector is preferred.Fluency in multiple languages preferred but not required.Personalized JEDI Journey
Develop and implement a personalized, individual JEDI growth plan to establish and track JEDI Competency baselines.Participate in annual JEDI training.Support UWRI JEDI initiatives (e.g., Equity Challenge) and participating / supporting agency groups (e.g., Heritage and Professionals, Employee Resource Groups (ERGs) and Culture, Equity and Strengths Committee (CES)).Participate in community, state or national (e.g., United Way Worldwide) JEDI growth opportunities.Disclaimer : This job description is intended to convey the essential functions of this position and it is not intended to be an exhaustive list of skills, duties, responsibilities or working conditions associated with the position.
Core Values :
United Way of Rhode Island is looking for candidates who demonstrate their ability to carry out its core values as follows :
Impact through equity – place equity at the center and emphasize it while building new corporate relationships and reinforcing existing ones.Respect and value all – is an active team player who builds and fosters internal and external collaboration and partnerships. Seeks input and feedback while also sharing ideas.Lead with a growth mindset – commit to continued growth and process improvements across United Way of Rhode Island’s existing and new resource portfolio.Be a legendary partner – create and foster inclusive interpersonal skills.Strive for excellence – demonstrates and utilizes proven and emerging human resource practices. Understand each employee's unique and valuable role in achieving the Live United mission.Compensation & Benefits :
Salary – competitive, commensurate with relevant experience and skills, and within a budgeted range of $65,000 – 75,000.Benefits – comprehensive benefits package for those meeting agency threshold which includes healthcare, dental, and vision coverage; flexible spending account; retirement match; and more.Work-Life Balance – 37.50-hour workweeks; if meet agency benefit threshold, annually earn prorated days of paid leave, floating holidays, personal days, and sick days.Learning & Development – individual and collective programs to support staff in achieving organizational and career objectives, e.g., CliftonStrengths® by Gallup Strengths and Justice, Equity, Diversity, & Inclusion (JEDI).United Way of Rhode Island is an equal opportunity employer and we encourage members of traditionally underrepresented communities to apply.
