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Creative Director
Creative DirectorMethods+Mastery • Town of Texas, WI, United States
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Creative Director

Creative Director

Methods+Mastery • Town of Texas, WI, United States
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Overview

Methods+Mastery has an immediate opening for a talented Creative Director to lead creative on Fortune 500 brand marketing and communications, with an emphasis on tech. This position offers the opportunity for a hybrid set-up with work from home and work from office flexibility. Positions are available in Texas or candidates willing to relocate to Texas.

Our ideal candidate is a creative leader, natural collaborator, and standard-setter with excellent communication skills and a dynamic portfolio. We are a close-knit team that takes huge pride in the work we produce, and our new Creative Director will be key in taking that work to the next level.

Methods+Mastery is an entrepreneurial, collaborative environment that values talented, creative people who like to work with others to create cutting-edge programs for our clients. We work on projects ranging from regional to global in scope for some resume-bolstering brands.

You’ll be responsible for concepting and collaborating with the team to create - across campaigns and content programs destined for multiple surfaces, including social, video, earned media, digital, interactive, and experiential. You'll understand the marketing and social landscape and how cultural trends drive content and campaign effectiveness. An eye for detail in both concept, design, and copy is essential. You must also be able to conceptualize and present your ideas, building and evolving your concepts based on internal and client feedback. You’ll be able to understand and articulate why creative choices are made and also how they will be brought to fruition across all stages of the project.

You'll be the link between clients, in-house, third-party, and production teams, ensuring the work meets high creative standards. Your ability to build and develop creative concepts is key, as is your understanding and familiarity with owned and earned marketing and communications.

Methods+Mastery is actively committed to increasing our team’s diversity, aggressively eliminating systemic barriers to equity, and fostering a culture where different backgrounds and perspectives are respected and celebrated. We strongly encourage applications from women, people of color, members of the LGBTQ+ community, veterans, individuals with disabilities, and neurodivergent people.

The anticipated salary range for this position is $110,000-$150,000. Salary is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geography. A range of medical, dental, vision, 401(k) matching, paid time off, and / or other benefits also are available.

Responsibilities

  • Ideating, concepting, and developing earned, owned, video, and social creative platforms and solutions for marketing and communications clients spanning some of the biggest brands in consumer and B2B tech, automotive, energy, and financial services.
  • Presenting, pitching, and selling creative ideas to clients to grow our creative, video, content, social, brand & product marketing, and PR business to existing and net new customers.
  • Leading creative business development to grow revenue and ensure revenue standards are met among creative staff. This will include proactive networking and lead generation, contributing to agency marketing and thought leadership, scoping and pricing new creative work.
  • Leading a high-quality creative operation across process, people, and product. This includes end-to-end oversight and creative leadership with external creative production partners.
  • Setting the standard for creative, continually strengthening the product to deliver best-in-class work.
  • Working collaboratively to develop effective creative solutions, partnering with fellow creatives, strategists, planners, analysts, and media specialists.
  • Adopting and driving use of agency-approved generative AI tools and solutions, and developing new creative workflows, products, and solutions using AI tools.
  • Mentoring and managing creatives across art and copy to develop depth and skills.
  • Contributing to agency culture, Impact and Inclusion initiatives, and agency strategic priorities.

Qualifications

Must-haves :

  • A stellar portfolio that demonstrates your 10+ years of experience related to creative concepting — preferably for a social media, content, creative, digital, or integrated marketing agency or brand team
  • Proven experience in developing, pitching, and selling creative concepts, programs and production deliverables – including scoping and pricing
  • Excellent client and team communication skills, including presentation, storytelling, and facilitation of workshops and brainstorms. You provide exceptional client counsel, and you’re adept at understanding and pivoting to client needs. You’re an expert at taking feedback from clients and members of M+M outside the creative team to develop successful solutions.
  • Proven leadership ability. You'll lead, mentor, and inspire a team of art directors, designers, and copywriters, ensuring high standards are met through effective feedback and creative reviews. You're also a hands-on leader who isn't afraid to get your hands dirty alongside your team.
  • Experience managing a team against profitability and revenue targets
  • Proven ability to understand and respond to creative briefs, translating to measurably successful creative concepts and work. Ability to convey strategic direction / requirements into creative concepts and creative products.
  • Experience setting the creative standard, using an effective approach to feedback that strengthens the work and the people behind it.
  • Demonstrated curiosity - you’re a culture hawk who goes down rabbit holes to understand audiences and trends and use them to inform your creative
  • Experience in developing creating artifacts to support creative concepts, including treatments, storyboards, visualizations, and mood boards. Adobe Photoshop, Figma, InDesign, and Google Slides skills, and the ability to build and edit storyboards, are a huge plus.
  • Ability to adapt and change based on latest and ever-changing toolsets and technology.
  • Additional Qualifications

  • Bachelor’s Degree in a creative, marketing, or communications-related field, or equivalent work experience, coupled with 8-10+ years of experience at a mid-sized to large agency.
  • Experience and working knowledge of creative types and formats across earned channels, social media platforms, and emerging technologies
  • A detailed understanding of social, content, and digital best practices, i.e. design optimization, usability & functionality.
  • Basic understanding of UI design principles and best practices.
  • Understanding of production process spanning content types and formats. Video production experience is a bonus.
  • Practical planning and operational skills that ensure process, resources, talent, and budget are aligned with your creative vision and will successfully bring an idea to fruition.
  • Exceptional understanding of art and copy disciplines, capabilities, and terminology.
  • A growing understanding of generative AI’s role in creative ideation and execution, to make your creative work more efficient, effective, and creative. Experience applying generative AI in your work is a bonus.
  • Deep skills in collaborating and partnering, particularly with strategists, planners, and analysts who have helped to power your creative concepting, sharpen your critical thinking, and drive informed decision-making.
  • Insatiable appetite to learn, grow, work hard, have fun, be entrepreneurial, curious, and inventive.
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    Creative Director • Town of Texas, WI, United States

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