Product Marketing Manager

Product Marketing Manager

When you join the team at Unum, you become part of an organization committed to helping you thrive. Here, we work to provide the employee benefits and service solutions that enable employees at our client companies to thrive throughout life's moments. And this starts with ensuring that every one of our team members enjoys opportunities to succeed both professionally and personally. To enable this, we provide :

• Award-winning culture
• Inclusion and diversity as a priority
• Performance Based Incentive Plans
• Competitive benefits package that includes : Health, Vision, Dental, Short & Long-Term Disability
• Generous PTO (including paid time to volunteer!)
• Up to 9.5% 401(k) employer contribution
• Mental health support
• Career advancement opportunities
• Student loan repayment options
• Tuition reimbursement
• Flexible work environments

All the benefits listed above are subject to the terms of their individual Plans. And that's just the beginning With 10,000 employees helping more than 39 million people worldwide, every role at Unum is meaningful and impacts the lives of our customers. Whether you're directly supporting a growing family, or developing online tools to help navigate a difficult loss, customers are counting on the combined talents of our entire team. Help us help others, and join Team Unum today!

General Summary

Unum is seeking a Product Marketing Manager to drive impactful product awareness and consideration through strategic marketing initiatives. In this role, you will craft compelling product positioning, messaging, and marketing strategies that highlight our unique value propositions. You'll collaborate closely with product and go-to-market teams, while partnering with cross-functional marketing groups to develop sales materials and content that ensure consistent, engaging messaging across all channels. The ideal candidate is a strategic thinker with strong cross-functional collaboration skills, a deep understanding of market and customer dynamics, and the ability to translate complex product knowledge into a powerful market narrative.

Job Specifications

5 years of experience in customer requirements and market strategy, MBA preferred but not required

Familiarity with modern marketing, but diverse industries and past roles welcomed

Customer-centric mindset, particularly the ability to consume and organize customer research and analyze results.

Capabilities in strategy development, planning and implementation, including an action orientation and a focus on results.

Strong partnership and teamwork capabilities, including relationship-building, communication and collaboration skills.

Organizational skills, including the ability to coordinate complex projects and maintain multiple partnerships simultaneously.

Disciplined, strategic approach to developing integrated marketing plans with defined outcomes.

Principal Duties and Responsibilities

Develop processes for the creation of requirements and represent those insights throughout the marketing organization and broader business units.

Lead marketing strategy implementation efforts, including management of various stakeholder relationships and cross-functional marketing and business efforts.

Represent customer perspective and marketing initiatives with business partners, including consolidating the efforts of multiple marketing areas.

Drive organizational capabilities of the Marketing Strategy team, including leadership of team meetings, working sessions and customer engagements.

May perform other duties as assigned.

Unum and Colonial Life are part of Unum Group, a Fortune 500 company and leading provider of employee benefits to companies worldwide. Headquartered in Chattanooga, TN, with international offices in Ireland, Poland and the UK, Unum also has significant operations in Portland, ME, and Baton Rouge, LA - plus over 35 US field offices. Colonial Life is headquartered in Columbia, SC, with over 40 field offices nationwide. Unum is an equal opportunity employer, considering all qualified applicants and employees for hiring, placement, and advancement, without regard to a person's race, color, religion, national origin, age, genetic information, military status, gender, sexual orientation, gender identity or expression, disability, or protected veteran status. The base salary range for applicants for this position is listed below. Unless actual salary is indicated above in the job description, actual pay will be based on skill, geographical location and experience. $75,500.00-$142,700.00 Additionally, Unum offers a portfolio of benefits and rewards that are competitive and comprehensive including healthcare benefits (health, vision, dental), insurance benefits (short & long-term disability), performance-based incentive plans, paid time off, and a 401(k) retirement plan with an employer match up to 5% and an additional 4.5% contribution whether you contribute to the plan or not. All benefits are subject to the terms and conditions of individual Plans. Company : Unum