Social Media Specialist

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Social Media Specialist

role at

Navien, Inc.

Location : Irvine, CA | Employment type : Full-time

What We Are Looking For

We are looking for a creative, strategic, and data‑driven Social Media Specialist to join our marketing team. The ideal candidate will be responsible for developing and executing social media strategies to increase brand awareness, engage with our community, and drive growth across various social media platforms. They must also be flexible and able to work well in a team environment, pitching in where help is needed. Essential attributes include excellent communication and interpersonal skills and an ability to multitask and remain focused in a fast‑paced, dynamic office situation. This person dives into the details while always keeping the big picture in mind. In addition, the Social Media Specialist must be highly self‑motivated, have a positive attitude, and be resourceful and enthusiastic about their work.

Responsibilities

Plan, build, and execute a cohesive social media strategy that delivers a unified brand message across Instagram, Facebook, LinkedIn, TikTok, YouTube, and Pinterest

Create, curate, and publish high‑quality, engaging content (text, image, and video)

Take the lead on our paid media. Design, launch, and continuously optimize our social ad campaigns to make sure we reach the people who need to see our brand

Be a pro at connecting with people. That means replying to every comment and message promptly and professionally, so our followers feel heard and part of the community

Collaborate with content creators, designers, marketing, and sales teams to ensure brand consistency and alignment

Identify opportunities for growth and engagement through influencer collaborations and user‑generated content

Monitor, analyze, and report on performance metrics (e.g., engagement, reach, conversions)

Stay up to date with the latest social media best practices, trends, tools, and technologies

Conduct competitor analysis to identify trends and inform strategies

Manage content calendars and scheduling tools (e.g., HubSpot, Smartsheet, Monday)

Travel for trade shows, case studies, and other opportunities to create content

Requirements

Bachelor’s degree in Marketing, Communications, Journalism, or related field (or equivalent work experience)

Minimum 2 years of proven experience in a Social Media, Content Creation, or similar role for a business

Experience creating short‑form video content like Reels, TikToks, and YouTube Shorts and distributing through their respective platforms

Strong understanding of major social media platforms and their respective best practices, including the latest social media trends

Comfortable managing paid social campaigns and optimizing budgets for performance.

Excellent copywriting, communication, and storytelling skills

Experience with social media analytics tools (e.g., HubSpot, Meta Business Suite, Google Analytics)

Ability to analyze data and turn insights into clear, actionable plans for growth

Knowledge of SEO, content marketing, and digital advertising

Proficiency in basic graphic design and video editing tools (e.g., Adobe Creative Suite, CapCut)

Highly organized, creative, detail‑oriented, and able to manage multiple projects simultaneously

Experience with influencer marketing and social media campaigns

Preferred Qualifications

Experience with social media in the plumbing, HVAC or other trades

Pay Scale

$31.00 to $34.00 per hour (DOE) plus annual bonus opportunity!

Benefits

PPO Medical, Dental, Ortho, Vision, Rx, LTD and Life Insurance – Employee‑only premium covered at 100%

Optional Voluntary Benefits : STD, Hospital, Critical Illness, Accident, Discounted Pet Insurance

Pre‑Tax Flex Spending Accounts : Health and / or Dependent Care

10.5 Paid Holidays per calendar year

Community Involvement Volunteer Day

401K Plan, 100% match on employee’s contribution, up to a maximum of 5%

Employee discounts on Navien productsLinkedIn Learning License

Life Style Spending Account : You choose– gas, pet care, elder care, gym membership

About Navien, Inc.

Since 2006, Navien, Inc. has rapidly emerged as one of the fastest‑growing companies in the home comfort sector across North America. A leader in condensing technology, Navien has revolutionized the industry with its line of high‑efficiency condensing tankless water heaters, combi‑boilers, and wall‑hung boilers. In 2024, Navien was recognized as the number one selling manufacturer of gas tankless water heaters and wall‑hung boilers in North America.

Expanding its offerings, Navien now boasts a full line of HVAC products, including the innovative NPF Hydro‑furnace. Additionally, Navien has ventured into the heat pump water heater market, further solidifying its commitment to sustainable and energy‑efficient solutions for home comfort. The company is also making strides in the water treatment space with cutting‑edge scale prevention systems and whole‑house filtration solutions.

Navien’s international reputation is built on sophisticated engineering, robust design, and a steadfast commitment to quality. Backed by over 40 years of advanced technology expertise from its parent company, KD Navien, the company continues to push boundaries in product development. Navien products are available across the United States and Canada through a select network of trusted wholesale distributors.

Equal Opportunity Employer

Navien Inc. is an Equal Opportunity Employer.

No Agencies Please!

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