Communications & Marketing Manager (School of Medicine Dean's Office)

Communications & Marketing Manager

We are seeking a Communications & Marketing Manager who will be responsible for the communications, marketing, and public affairs functions for a relatively small to moderately complex department or center and typically supervises a team. The Communications & Marketing Manager will shape and advance the communications strategy, messaging, and brand for local, state, national, and / or international audiences.

The School of Medicine Office of the Dean is seeking a dynamic Communications & Marketing Manager to oversee the editorial calendar and ensure seamless collaboration with dotted-line communicators across various SOM departments. Someone who can manage the SOM editorial calendar with strategic planning and organized communication efforts to ensure timely and effective dissemination of important information to faculty, staff, and students. This role requires a keen understanding of the academic calendar, key events, and essential milestones within the medical school. The ideal candidate will possess exceptional written and verbal communication skills, a strong news sense, expertise in identifying and promoting positive news stories for internal audiences, and the ability to foster relationships and drive initiatives in a fast-paced environment.

Specific Duties & Responsibilities

• Develop and implement creative, broad, tactical communication and / or marketing plans and approaches (e.g., online or print media, giveaways, radio / television) to increase visibility of the area's programs and initiatives.
• Participate in strategic planning and assist in defining and formulating key messages and identifying overall communication and marketing approaches.
• Provide consultation and advice to program leadership on a variety of communications and marketing needs.
• Write and edit communication and marketing materials, including speeches, presentations, news releases, etc. on behalf of area leadership.
• May have media responsibility for media contact based on overall needs of the area and the internal resources available.
• Manage the communications and marketing team within area of oversight, including supervision of non-exempt and / or exempt staff.
• Provide vision, leadership and counsel for communications and marketing efforts, including overseeing an integrated communications plan.
• Create original content such as web content and e-newsletters across a variety of platforms, based on the overall needs of the area and the internal resources available.
• Formulate and manage a comprehensive media relations strategy and program at the local, state and national levels to garner coverage in print, television, radio, online and social media outlets, in collaboration with other internal resources.
• Provide fiscal oversight of internal and external stakeholder communications, marketing, and media plans.
• Engage with key media outlets, both proactively and reactively, based on the overall needs of the area and the internal resources available.
• Lead communications outreach and logistics for special events.
• Identify strategic communications opportunities with internal and external partners.
• Develop benchmark criteria to regularly track and evaluate the effectiveness of communications strategies.
• Adhere to the university and school branding guidelines for all projects.
• Other duties as assigned.

In addition to the duties described above, key responsibilities include

Minimum Qualifications

Classified Title : Communications & Marketing Manager Role / Level / Range : ATP / 03 / PE Starting Salary Range : $73,300 - $128,300 Annually ($125,000 targeted; Commensurate w / exp.) Employee group : Full Time Schedule : Monday - Friday 8 : 30 AM - 5 : 00 PM FLSA Status : Exempt Location : Hybrid / School of Medicine Campus Department name : SOM Admin Exec Off Gen Administration Personnel area : School of Medicine