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Senior Director Acquisition Marketing
Senior Director Acquisition MarketingProfessional Search Group • San Diego, CA, United States
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Senior Director Acquisition Marketing

Senior Director Acquisition Marketing

Professional Search Group • San Diego, CA, United States
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We’re seeking an experienced Senior Director of Acquisition Marketing to lead growth for a fast-paced direct-to-consumer brand. This role reports to the CMO and is responsible for driving measurable subscriber and revenue growth across both digital and offline channels.

The ideal candidate has 10+ years of experience in performance marketing, with expertise in SEM, paid social, display, streaming, and emerging media, plus comfort investing in TV, radio, CTV, and podcasts. Experience in subscription-based, financial services, fintech, or other regulated industries is strongly preferred.

What You’ll Do

  • Lead strategy and execution across core performance channels (SEM, social, display, mobile).
  • Expand acquisition into new media (TV, radio, CTV, podcast).
  • Drive measurement, attribution, and testing culture to maximize ROAS and LTV.
  • Collaborate with product and creative teams to align acquisition with brand awareness.
  • Manage agencies / vendors and mentor a high-performing team.

What We’re Looking For

  • 10+ years scaling DTC businesses through acquisition marketing.
  • Deep channel expertise across digital and offline performance media.
  • Strong leadership in budget management, analytics, and team development.
  • Bachelor’s degree required; advanced degree a plus.
  • Compensation : $200,000 – $225,000 base + bonus, with excellent overall comprehensive benefits

    Compensation :

    $200,000-$225,000 per year

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    Senior Director Marketing • San Diego, CA, United States

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