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Digital Marketing Manager

Digital Marketing Manager

Goodwin RecruitingCoconut Creek, Florida
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Job Summary

Now Hiring : Digital Marketing Manager | Onsite – Coconut Creek, FL

One of our best clients is seeking a Digital Marketing Manager to own and execute strategic marketing initiatives across digital platforms. This is an exciting opportunity to lead campaigns that drive measurable growth and elevate the brand’s online presence. You’ll work closely with leadership to launch lead generation funnels, optimize paid campaigns, and scale e-commerce efforts—particularly through Shopify / Shopify Plus and Meta Ads.

The ideal candidate thrives in a fast-paced, collaborative environment and brings both strategic thinking and tactical execution to the table. If you’re detail-oriented, creative, data-driven, and tech-savvy with proven expertise in digital marketing tools and automation, we’d love to meet you.

Digital Marketing Manager Key Responsibilities :

  • Build, optimize, and manage high-converting sales funnels using HighLevel
  • Lead paid advertising campaigns across Google and Meta platforms
  • Maintain and enhance the company’s Shopify / Shopify Plus storefront, including product descriptions and imagery
  • Conduct market research and competitor analysis to inform campaign strategy
  • Collaborate with in-house design team to deliver on-brand graphics and collateral
  • Support Amazon marketplace efforts (listings, ads, reporting)
  • Manage lead uploads, CRM workflows, and funnel performance tracking
  • Propose new strategies to improve conversion rates, increase traffic, and boost brand awareness

Digital Marketing Manager  Position Details :

  • Location : Onsite
  • Hours : Standard First Shift Hours
  • Assignment Length : Permanent
  • Start Date : Immediate Start
  • Pay Rate : $80K / yr. – $120K / yr. with growth potential of upward to $200K / yr.
  • Must-Have Skills & Experience :

  • HighLevel : At least 1 year of hands-on experience managing campaigns, automations, and pipelines
  • Shopify / Shopify Plus : Strong understanding of e-commerce management, updates, and conversion optimization
  • Meta Ads : Deep experience managing and optimizing paid campaigns on Facebook and Instagram
  • Google Paid Search : Experience running and managing YouTube, Google Shopping, and Search Ads
  • Preferred Skills :

  • RingCentral : Familiarity with managing call flows or integration with sales funnels is a plus
  • Amazon Seller Management : Experience overseeing listings and running Amazon ads
  • Website Project Management : Overseeing development timelines and coordinating with web teams
  • Experience with graphic design direction and collaboration with in-house design resources
  • Digital Marketing Manager Qualifications :

  • Bachelor’s degree required; Master’s preferred
  • Minimum 5 years of experience in digital marketing, preferably in e-commerce or education sectors
  • Analytical mindset with experience interpreting campaign data and ROI
  • Excellent organizational, communication, and time management skills
  • Self-starter with the ability to prioritize and pivot in a deadline-driven environment
  • Benefits :
  • 11 PTO days
  • 9 Paid Holidays
  • Growth Opportunities
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    Ginny Pappaianou

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    Digital Marketing Manager • Coconut Creek, Florida