Talent.com
Marketing Data Analyst
Marketing Data AnalystNew Western Corporate • Irving, Texas, United States
Marketing Data Analyst

Marketing Data Analyst

New Western Corporate • Irving, Texas, United States
job_description.job_card.30_days_ago
serp_jobs.job_preview.job_type
  • serp_jobs.job_card.full_time
job_description.job_card.job_description

About The Role

We’re looking for a

Marketing Data Analyst to be the go-to expert for data and insights across our marketing team. In this role, you’ll transform raw numbers into clear, actionable recommendations that shape strategy and drive growth. You’ll partner with channel owners across paid media, web, email, and social to monitor performance, identify trends, and guide smarter decision-making.

About New Western

New Western has been named a Glassdoor Best Place to Work three years in a row (2023, 2024, 2025). We are a leading real estate investment marketplace specializing in sourcing distressed residential properties for investors. Operating in nearly 50 markets across 20 states, our innovative approach revitalizes neighborhoods, creates affordable housing options, and addresses the housing supply crisis. Join us to make a meaningful impact on the real estate market while contributing to a collaborative, mission-driven team.

What You'll Do :

  • Web & Conversion Analytics
  • Monitor overall website traffic and user behavior.
  • Identify top channels, referral sources, and conversion paths.
  • Analyze top-converting pages and provide recommendations for optimization.

Paid Media

  • Review campaign performance across Google, Meta, and other platforms.
  • Compare spend vs. conversions to determine ROI.
  • Surface insights on the best-performing campaigns and suggest budget reallocation.

    • Email, Push & SMS Marketing

  • Track open rates, CTR, conversions, unsubscribe trends, and deliverability.
  • Identify top-performing content and audience segments.
  • Provide insights to improve deliverability and engagement.

    • Social Media & Content

  • Monitor engagement metrics across social platforms.
  • Identify content types and campaigns driving the most interaction and reach.
  • Recommend adjustments for improved performance.

    • Testing & Optimization

  • Analyze A / B and multivariate test results.
  • Provide clear, data-driven recommendations on winning variants.
  • Document learnings and create feedback loops for future campaigns.

    • Collaboration & Data Integration

  • Collaborate with Business Intelligence team members (analysts, data scientists, data engineers) and other stakeholders to provide data-driven solutions.
  • Work closely with BI to ensure data pipelines are accurate, scalable, and reliable.
  • Conduct advanced data analysis using Snowflake and other data platforms to extract actionable insights from complex datasets.

    • Data & Reporting

  • Build dashboards and reports to track key metrics.
  • Use Excel / Google Sheets to create pivot tables and advanced analyses.
  • Translate complex data into clear, actionable insights for marketing and leadership teams.

    • What You Bring to the Table :

  • 2–4 years of experience in marketing analytics, digital marketing, or a similar role.
  • Strong proficiency in Google Analytics, Meta Ads Manager, and other platform dashboards.
  • Experience analyzing performance across web, paid media, email, and social channels.
  • Advanced Excel / Google Sheets skills (pivot tables, formulas, data visualization).
  • SQL and data visualization experience (ThoughtSpot, Tableau, Looker, etc.).
  • Background in customer segmentation, cohort analysis, or statistical / predictive modeling.
  • Solid understanding of marketing metrics (ROAS, CAC, LTV, CTR, conversion rates).
  • Familiarity with data engineering concepts around pipelines, ELT, APIs, etc.
  • Strong communication and presentation skills.

    • What Success Looks Like :

  • Marketing campaigns become more efficient and targeted through your insights.
  • The team has clear visibility into which channels and campaigns drive growth.
  • Testing efforts lead to measurable lifts in conversion and engagement.
  • You’re recognized as a trusted advisor to marketing leaders, consistently surfacing opportunities for optimization.

    • What We Offer :

  • Competitive Salary
  • Unlimited PTO
  • Comprehensive Benefits including medical, dental, vision, and disability
  • 401(k) with Employer Match
  • The chance to work on strategic, visible projects with real impact
  • A collaborative team that values innovation, ownership, and professional growth
    • serp_jobs.job_alerts.create_a_job

    Marketing Data Analyst • Irving, Texas, United States

    Job_description.internal_linking.related_jobs
    Sr. Digital Marketing Data Analyst

    Sr. Digital Marketing Data Analyst

    Symetra • Arlington, Texas, United States
    serp_jobs.job_card.full_time
    Symetra has an exciting new opportunity to join us as a.Digital Marketing Data Analyst!.Digital Marketing Data Analyst.In this role, you’ll create insightful reports and data-driven narrative...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Data Analyst

    Data Analyst

    Allied Oms • Southlake, Texas, United States
    serp_jobs.job_card.full_time
    Allied OMS is a doctor-owned, doctor-led, and doctor-governed management services organization (MSO) in the oral and maxillofacial surgery space that combines the best of private practice with the ...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Technical Business Data Analyst - VP

    Technical Business Data Analyst - VP

    Citi • Irving, Texas, United States
    serp_jobs.job_card.full_time
    The Applications Development Technology Lead Analyst is a senior level position responsible for establishing and implementing new or revised application systems and programs in coordination with th...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Sr. Financial Analyst - Marketing

    Sr. Financial Analyst - Marketing

    Jobot • Irving, TX, US
    serp_jobs.job_card.full_time
    Growing CPG Firm / Industry Leading / Advancement.This Jobot Job is hosted by : Kyle Kraus.Are you a fit? Easy Apply now by clicking the "Apply Now" button and sending us your resume.Salary : $85,000...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Marketing Analyst

    Marketing Analyst

    Orion180 Insurance Services LLC • Irving, Texas, United States, 75039
    serp_jobs.job_card.full_time
    At Orion180, we don’t just stand out for what we do; we shine because of how we do it.Our mission is to deliver an exceptional insurance experience through innovative technology, unparalleled custo...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days
    Remote Market Research Analysts and Marketing Specialists (Professional, Scientific, and Technical Services) - AI Trainer ($100-$180 per hour)

    Remote Market Research Analysts and Marketing Specialists (Professional, Scientific, and Technical Services) - AI Trainer ($100-$180 per hour)

    Mercor • Euless, Texas, US
    serp_jobs.filters.remote
    serp_jobs.job_card.full_time
    Mercor is recruiting • •Market Research Analysts and Marketing Specialists who work in Professional, Scientific, and Technical Services Sector • • as independent contractors working on a research proj...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_1_day • serp_jobs.job_card.promoted
    Data Analyst

    Data Analyst

    Uniuni Logistics • Irving, Texas, United States
    serp_jobs.job_card.full_time
    Completed periodic, daily, and thematic data analysis; used tools to build data reports for data support; assisted in solving business problems through data analysis. Understood business processes, ...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Data Analyst (Cleared)

    Data Analyst (Cleared)

    Watermark Risk Management International • Arlington, Texas, USA
    serp_jobs.job_card.full_time
    Come make your mark with Watermark!.Service-Disabled Veteran Owned Small Business.Were intimately familiar with DOD security programs and mission requirements. We strive to exhibit PERSPECTIVE PASSI...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Marketing Analytics Lead

    Marketing Analytics Lead

    Koalafi • Arlington, Texas, USA
    serp_jobs.job_card.full_time
    At Koalafi we believe in a world where no one has to put an important purchase on hold.Thats why were making it easier for more people to pay for big purchases over time. Retailers across the countr...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_hours • serp_jobs.job_card.promoted • serp_jobs.job_card.new
    Sr. Marketing Analyst, B2B

    Sr. Marketing Analyst, B2B

    2U • Arlington, Texas, USA
    serp_jobs.job_card.full_time
    At 2U we are all in on purpose.We are motivated by our mission to eliminate the back row in education and connected by our shared passion to deliver world-class digital education at scale.As the ...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Data Analyst

    Data Analyst

    DJS Financial Services • Grapevine, Texas, United States
    serp_jobs.job_card.full_time
    We are seeking a Data Analyst to become an integral part of our team!.The Data Analyst shall analyze all data imaging / indexing assignments, determine priorities, and establish production schedules....serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Data Analyst

    Data Analyst

    Holon Health • Arlington, Texas, United States
    serp_jobs.filters.remote
    serp_jobs.job_card.full_time
    At Holon Health, we are dedicated to revolutionizing the way healthcare services are delivered.With a strong focus on community health, we strive to provide support and solutions that address the w...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Senior Business Analyst, Data Intelligence

    Senior Business Analyst, Data Intelligence

    Fff Enterprises • Flower Mound, Texas, USA
    serp_jobs.job_card.full_time
    TheSenior Business Analystprovides specialized expertise within the IT & Data Platform team combining advanced business analysis skills product management insight and Agile methodology leadersh...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Marketing Analyst

    Marketing Analyst

    TradeJobsWorkforce • 75235 Dallas, TX, US
    serp_jobs.job_card.full_time
    Essential Duties and Responsibilities Collaborate with Finance, Sales and Operations departments to forecast product revenues Develop and implement marketing plans for new and existing products Ma...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Domo Data Analyst

    Domo Data Analyst

    Everlight-solar • Grapevine, Texas, United States
    serp_jobs.filters.remote
    serp_jobs.job_card.full_time
    Everlight Solar is seeking a skilled Data Analyst who will design and maintain functional programs and applications, producing fully functional software applications according to requirements.As a ...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    AI Native, Performance Marketing Analyst

    AI Native, Performance Marketing Analyst

    ConsumerAffairs • Arlington, TX, US
    serp_jobs.job_card.full_time
    This role leverages AI-native tools and insights to enhance targeting, improve spend efficiency, and accelerate testing cycles. The Analyst works closely with the Performance Creative team to align ...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_1_hour • serp_jobs.job_card.promoted • serp_jobs.job_card.new
    Data Analyst (Irving)

    Data Analyst (Irving)

    Optimize Search Group • Irving, TX, United States
    serp_jobs.job_card.full_time
    Optimize Search Group is seeking a.This role is highly collaborative, generative in nature, and requires someone who can work directly with executives and cross-functional stakeholders to translate...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_hours • serp_jobs.job_card.promoted • serp_jobs.job_card.new
    Data Analyst

    Data Analyst

    Inabia Software & Consulting Inc. • Irving, Texas, United States
    serp_jobs.job_card.full_time
    Onsite everyday at Irving, TX office.Required Skills & Qualifications : .Strong expertise in Looker (LookML, dashboard creation, data modeling). Hands-on experience with Google Cloud Platform (BigQuer...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted