Corporate Marketing

Core values speak to the heart of an organization and are the essence of a company’s identity. Everything we do is centered around our community , customer service , our stability , and being trustworthy . These values support our mission and vision, shape our culture, and provide a foundation for the future.

Offering a dynamic benefit package that includes but is not limited to :

• Four Medical Plan Offerings to choose from
• Employer HSA Contributions (Coverage / Plan exclusions)
• Employer Provided Life Insurance Policy
• Annual Health Incentive
• Annual Wellness Reimbursement
• Tuition Reimbursement program
• Generous Match 401k Retirement Plan
• Paid Sick Leave
• Paid Vacation Leave
• 11 Paid Holidays based on the Federal Reserve Calendar

If you are ready to take on a challenging and rewarding role; we invite you to apply for this exciting opportunity.

ESSENTIAL FUNCTIONS :

Create and execute multichannel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging in all channels.

Work with Chief Marketing Officer and division managers to facilitate and develop short term and long-term marketing, advertising and public relations strategies that will promote all services and products favorably for the bank.

Maintain collateral, brochures and other marketing materials for customers and ensures availability for bank staff and customers.

Review and oversee advertising copy and description across media including print and digital.

Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads.

Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly.

Keep a pulse on the market's competitive landscape, make recommendations for campaigns and products with innovative and creative solutions.

Coordinate the bank's community relations to enhance the brand image and promote community engagement.

Coordinate the bank's publicity, serve to grow the brand with media outlets, including writing press releases.

Maintain knowledge of marketing trends and skills, including promoting services and products, keeping abreast of the issues, trends, and developments of the financial industry.

JOB REQUIREMENTS :

Bilingual candidates encouraged to apply.

EQUAL OPPORTUNITY EMPLOYER / VET / DISABILITY

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