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Director of Sales & Marketing
Director of Sales & MarketingBDC Laboratories • Wheat Ridge, CO, USA
Director of Sales & Marketing

Director of Sales & Marketing

BDC Laboratories • Wheat Ridge, CO, USA
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The Director of Sales and Marketing is responsible for leading, developing, and executing the strategic direction of BDC Laboratories' global sales and marketing initiatives for both testing services and product lines. This individual will drive revenue growth, increase brand visibility, and oversee the management of the sales team and marketing activities. The Director will ensure alignment of sales and marketing objectives with company goals, while fostering strong relationships with customers, industry professionals, and internal stakeholders.

Qualifications :

The Director of Sales and Marketing is required to possess the following education, experience, and skills :

  • Bachelor's degree required; advanced degree in business, marketing, or related field preferred.
  • Minimum of 10 years of progressive sales experience in a relevant industry, with at least 3 years in a sales leadership or director-level role.
  • Demonstrated success in developing and implementing sales and marketing strategies that drive measurable business growth.
  • Understanding of the medical device industry, including testing services and capital equipment.
  • Experience developing and maintaining a sales pipeline.
  • Strong leadership skills with a proven ability to manage and motivate cross-functional teams.
  • Excellent strategic thinking, problem-solving, and decision-making abilities.
  • Outstanding oral, written, and interpersonal communication skills.
  • Proficiency with CRM tools and marketing platforms.
  • Familiarity with ISO / IEC 17025 and 21 CFR Part 58 quality system requirements
  • Ability to learn and retain product specific information.
  • Must be organized, with excellent analytical and problem-solving abilities, strong verbal and writing skills and good interpersonal skills. Must be able to multi-task and dynamically adapt.
  • Proficiency with a Windows environment.

Authority & Supervision :

The Director of Sales and Marketing is anticipated to operate under the following authority and supervision :

  • Represent the company for all service and product sales with professionalism and upholding the mission and values established by the company.
  • Operate independently under the guidance of company executives with wide latitude for decision making.
  • Represent the company in all global sales and marketing activities with professionalism and adherence to BDC's mission and values.
  • Develop and oversee departmental budgets and KPIs.
  • Supervise the sales and marketing team, including direct reports and external marketing vendors.
  • Provide strategic leadership in the development of sales channels, product positioning, and market penetration efforts.
  • Responsibilities :

    The Director of Sales and Marketing is required to perform training per their individual training and plan. The Director of Sales and Marketing is responsible for :

  • Leading the creation and execution of domestic and international sales strategies.
  • Developing and executing integrated marketing campaigns to promote products and services.
  • Establishing and managing effective sales processes, pipelines, and forecasting systems.
  • Overseeing distributor relationships and expanding the global distribution network.
  • Leading the creation of marketing content and collateral in collaboration with internal and external resources.
  • Organizing and representing BDC at industry trade shows, conferences, and events.
  • Leading market research efforts to assess competitive landscape and identify growth opportunities.
  • Driving customer acquisition and retention initiatives.
  • Managing the company's CRM platform and ensuring accurate tracking of leads and sales performance.
  • Collaborating cross-functionally to align product development, customer service, and quality initiatives with market demands.
  • Training, mentoring, and evaluating the performance of the sales and marketing team.
  • Reporting key performance metrics and strategic insights to senior management.
  • Establishing product positioning, placement and pricing.
  • Supporting customer service on all active projects, as needed.
  • Ensuring all employees are provided with a work environment free from harassment of any kind.
  • Setting good examples for others and serve as a role model.
  • Job Posted by ApplicantPro

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    Director Of Sales Marketing • Wheat Ridge, CO, USA

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