Sr. Director, DWR Trade & Hospitality

Sr. Director, DWR Trade and Hospitality

Reports to : Chief Marketing Officer, MillerKnoll

Location : Stamford, CT

About the Role

MillerKnoll is looking for a Sr. Director, DWR Trade and Hospitality to become part of our marketing leadership team, reporting to the CMO. Design Within Reach (DWR) continues to find new ways to deliver the very best of authentic modern design to people everywhere. This newly created role will drive the creation of a new B2B business unit that closely connects DWR with the residential design trade, boutique hotels, restaurants, creative studios and small businesses.

This person will develop growth strategies for DWR that are rooted in a deep understanding of these key audiences. This person will partner closely with the DWR retail team as well as the established MillerKnoll Contract team. The ideal candidate will be highly entrepreneurial, possess deep expertise and strong connections within the luxury furnishings space, have exceptional leadership and organizational savvy skills, and bring a solid understanding of both consumer and contract marketing strategies.

Responsibilities

• Define and implement the go-to-market strategy for DWR, Trade and Hospitality including the positioning, pricing and service model.
• Foster strong relationships with interior designers and trade partners, creating programs and experiences that are unique and which deepen their connection to DWR and the brands we carry.
• Work closely with the DWR brand marketing leader and the DWR creative director to ensure everything we share with these audiences reflects the quality, craftsmanship, and exclusivity of the DWR brand.
• Partner closely with SVP, Stores to create the structure for this initiative, working in close partnership to define the incentives and service model that will inspire our sales organization.
• Establish business development practices, marketing activations, and partnership models that can scale profitably and sustainably.
• Provide strategic insights to inform the customer journey, merchandising approach, pricing strategies, and marketing campaigns.
• Establish and track key performance indicators (KPIs) to measure our progress on this new initiative.
• Collaborate with MillerKnoll Contract teams to ensure collaboration, alignment, and mutual success.
• Introduce new opportunities into the pipeline that can scale and ultimately become growth drivers within the MillerKnoll Contract business.
• Build and lead a high-performing team, mentoring and developing talent to achieve our marketing team goals.
• Create people strategies including organizational structure, talent acquisition, succession planning, and team engagement.
• Foster a culture of creativity, accountability, and performance within the organization.

Qualifications

Why Join Us

At MillerKnoll, we believe design has the power to change the world. This role offers the opportunity to help shape the next chapter of DWR as it delivers the very best of authentic modern design to people everywhere. You will join a leadership team committed to creativity, collaboration, and growthand have the chance to create lasting impact on both our brands and our business.

Who We Hire?

Simply put, we hire qualified applicants representing a wide range of backgrounds and abilities. MillerKnoll is comprised of people of all abilities, gender identities and expressions, ages, ethnicities, sexual orientations, veterans from every branch of military service, and more. Here, you can bring your whole self to work. We're committed to equal opportunity employment, including veterans and people with disabilities.