Creative Director

Asana is looking for a Creative Director to join our team. The company is on a mission to design the future of teamwork, and our Creative Team is responsible for telling compelling stories about the power of collaboration, coordination, and productivity. We are a group of talented designers, writers, producers, animators, and filmmakers. Together we are showing people how people work gets done in more efficient, effective, and dare we say enjoyable ways.

The ideal candidate will be a player / coach – someone with experience managing people who is also comfortable with all aspects of creative direction for campaigns and advertising—from digesting the brief to concept development, to technical aspects of copywriting, design, and art direction. In this role you will manage projects big and small, collaborating with peers on the Creative Team and stakeholders across the company. Your work will range in size from performance ads and pre‑roll videos, to billboards and fully integrated ad campaigns. You will also lead a talented group of writers and designers (and sometimes even animators and filmmakers), making sure that everything is on brand.

This role is based in our San Francisco office with an office‑centric hybrid schedule. The standard in‑office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you’re interviewing for this role, your recruiter will share more about the in‑office requirements.

What you’ll achieve

Lead and inspire a team of creatives, guiding them in developing impactful advertising campaigns.

Collaborate closely with peers on the Creative Team and stakeholders from different departments to ensure alignment on creative projects.

Develop creative concepts and strategies for campaigns across various mediums, including digital ads, videos, and billboards.

Oversee the entire creative process, from conceptual development to the final execution, ensuring each project aligns with Asana's brand.

Mentor and provide guidance to junior creatives, fostering their growth and skill development.

Present and communicate creative ideas effectively to stakeholders and leadership teams.

Stay updated on industry trends and integrate the latest advancements into Asana’s creative work.

Drive alignment on complex creative challenges, leveraging your expertise to connect creative solutions to business outcomes.

About you

10–12 years of professional creative experience, with at least 4 years in a leadership or management role.

A combination of agency and in‑house experience – with a background in copywriting – is preferred. You should be comfortable working in both artistic and corporate environments, and capable of connecting creative solutions to business outcomes.

A strong portfolio that showcases technical skill in copywriting, creative direction, design, and campaign management.

A fundamental understanding of creative best practices, how to extend your expertise across other crafts, and an ability to follow and evolve brand guidelines.

Experience managing teams and mentoring junior creatives.

Excellent communication and presentation skills.

Knowledge of the latest trends and technical developments in your field.

Experience working in a collaborative environment with other creatives, and managing stakeholders across departments. We’re looking for someone who can define strategy, develop systems, and drive alignment on complex issues.

Demonstrates curiosity about AI tools and emerging technologies, with a willingness to learn and leverage them to enhance productivity, collaboration, or decision‑making.

All submissions must include link to portfolio

At Asana, we’re committed to building teams that include a variety of backgrounds, perspectives, and skills, as this is critical to helping us achieve our mission. If you’re interested in this role and don’t meet every listed requirement, we still encourage you to apply.

What we’ll offer

Our comprehensive compensation package plays a big part in how we recognize you for the impact you have on our path to achieving our mission. We believe that compensation should be reflective of the value you create relative to the market value of your role. To ensure pay is fair and not impacted by biases, we’re committed to looking at market value which is why we check ourselves and conduct a yearly pay equity audit.

For this role, the estimated base salary range is between $218,000 – $246,500. The actual base salary will vary based on various factors, including market and individual qualifications objectively assessed during the interview process. The listed range above is a guideline, and the base salary range for this role may be modified.

In addition to base salary, your compensation package may include additional components such as equity, sales incentive pay (for most sales roles), and benefits. If you’re interviewing for this role, speak with your Talent Acquisition Partner to learn more about the total compensation and benefits for this role.

We strive to provide equitable and competitive benefits packages that support our employees worldwide and include :

Mental health, wellness & fitness benefits

Career coaching & support

Inclusive family building benefits

Long‑term savings or retirement plans

In‑office culinary options to cater to your dietary preferences

These are just some of the benefits we offer, and benefits may vary based on role, country, and local regulations. If you’re interviewing for this role, speak with your Talent Acquisition Partner to learn more about the total compensation and benefits for this role.

About Us

Asana helps teams orchestrate their work, from small projects to strategic initiatives. Millions of teams around the world rely on Asana to achieve their most important goals, faster. Asana has been named a Top 10 Best Workplace for 5 years in a row, is Fortune’s #1 Best Workplace in the Bay Area, and one of Glassdoor’s and Inc.’s Best Places to Work. After spending more than a year physically distanced, Team Asana is safely and mindfully returning to in‑person collaboration, incorporating flexibility that adds hybrid elements to our office‑centric culture. With 11+ offices all over the world, we are always looking for individuals who care about building technology that drives positive change in the world.

We believe in supporting people to do their best work and thrive. Our goal is to ensure that Asana upholds an environment where all people feel that they are respected and valued, whether they are applying for an open position or working at the company. We provide equal employment opportunities to all applicants without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity, or expression, or any other characteristic protected by law. We also comply with the San Francisco Fair Chance Ordinance and similar laws in other locations.

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