Head of Growth Product & Audience Intelligence (Dallas)

About Leon Capital Group, Direct Investments

Leon Capital Group, Direct Investments, a subsidiary of Leon Capital Group, is building a next-generation healthcare platform focused on delivering better outcomes through technology, access, and intelligence.

Rooted in Leon Capital Groups multi-billion-dollar investment platform, Leon Capital Group, Direct Investments operates at the intersection of health & financial services, real estate, and technology combining entrepreneurial speed with institutional discipline. Our mission : to leverage innovation, data, and product-driven marketing to improve long-term growth across the Leon ecosystem.

Position Overview

Were seeking a Head of Growth Product & Audience Intelligence a product and growth leader responsible for designing and delivering the next generation of audience targeting and marketing intelligence products through AI and other automation.

This individual will bridge data science, AI / machine learning, and marketing strategy to build scalable systems that help Leons portfolio companies reach the right audience ethically, effectively, and compliantly.

The ideal candidate will bring a hybrid background at the intersection of product management, data science / ML enablement, and data-driven growth experimentationequally fluent in building products, partnering with ML engineering, and driving measurable acquisition and retention outcomes.

Key Responsibilities :

1. Product Ownership & Vision :

• Define and own the roadmap for audience segmentation, targeting, and personalization across Leon Capital Group, Direct Investments' digital marketing channels (Meta, Google, TikTok, LinkedIn, etc.).
• Translate business and advertiser needs into productized targeting capabilities such as in-market, behavioral intent, lookalike, and exclusion logic features.
• Create scalable audience frameworks that can extend across Leons other verticals (healthcare, real estate, financial services, and investment).

2. Data Science & Engineering Integration :

3. Experimentation, Measurement & Optimization :

4. Privacy, Compliance & Governance :

5. Collaboration & Enablement :

Technical & Analytical Expertise :

Ideal Candidate Profile :

Qualifications :

12-Month Success Indicators :

Why Join Leon Capital Group, Direct Investments

Leon Capital Group, Direct Investments, is looking to redefine how data and marketing serve service businesses blending data science, human empathy, and trust to build durable, scalable systems. Backed by Leon Capital Group, Direct Investments patient capital and cross-industry platform , this role offers the chance to build something foundational : the intelligence layer that powers the next generation of healthcare marketing and audience systems.

Youll collaborate directly with visionary leaders across Leon Capital Group , working at the forefront of where health & financial services, data, and technology converge.