Acquisition or ECM Marketing Manager

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Job Summary

The Marketing Manager is responsible for developing best-in-class integrated marketing programs aligned to a specific book of business or strategic effort. The Manager has direct ownership of the campaign strategies of highly strategic brand partners and campaign types with assistance from Marketing Strategists and Specialist in the execution of those plans. The Manager is also accountable for all campaign strategies generated and executed by their team as well as ensuring the strategies are integrated across the portfolio. This role is pivotal in ensuring marketing strategies for acquisition or ECM drive strong, sustainable, mutually beneficial growth in New Accounts, Accounts Receivable, Credit Sales and Profit.

Essential Job Functions

• Develops marketing plans for assigned campaigns, leveraging internal stakeholder input. Creates and implements a test and learn agenda to optimize performance and achieve / exceed KPIs. Assesses prior campaign results for improvements. Aligns programs with portfolio priorities, identifies new ideas, manages marketing programs, represents the team in meetings, and oversees result monitoring. - (35%)
• Manages a team of Associates (Specialist to Sr. Strategists). Ensures team output meets business goals and campaign KPIs and delivery of test and learn agenda. Provides necessary training, individual development plans, and performance assessments. Coaches and mentor's direct reports and multi-level teams. Models expected behavior through attitudinal leadership. - (20%)
• Responsible for internal alignment on marketing investment decisions. Leads team within a matrixed organization to optimize marketing performance, supporting GMs' P&L and maximizing ROI. Influences change across the organization, demonstrating agility and managerial courage. - (15%)
• In partnership with analytics teams, develops robust campaign performance reporting. Finalizes marketing campaign hindsight analyses and insights to prepare for results sharing across internal and external stakeholders. Ensures actionable next steps based on campaign learnings. - (15%)
• Lead or participate in Marketing Center of Excellence projects, including process improvements, compliance integration, and channel optimization. Projects can be self-driven to enhance enterprise-wide initiatives through efficiency improvements. Collaborate with cross-functional leaders to ensure effective and efficient business processes. - (10%)
• Supports Jr. Associates with escalated issues and / or remediation across the business. - (5%)

Minimum Qualifications

Preferred Qualifications

Skills

Reports To : Manager and above

Direct Reports : 2 - 5

Work Environment

Travel

Physical and Mental Requirements

To perform this job successfully, an individual must be able to perform each essential job function satisfactorily and meet the physical, mental and work environment requirements. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions, absent undue hardship.

Other Duties

This job description is illustrative of the types of duties typically performed by this job. It is not intended to be an exhaustive listing of each and every essential function of the job. Because job content may change from time to time, the Company reserves the right to add and / or delete essential functions from this job at any time.

Salary Range (unless otherwise noted below) :

$108,300.00 - $196,300.00

Full Salary Range for position :

California : $124,600.00 - $245,400.00

Colorado : $108,300.00 - $206,100.00

New York : $119,200.00 - $245,400.00

Washington : $113,700.00 - $225,700.00

Maryland : $113,700.00 - $215,900.00

Washington DC : $124,600.00 - $225,700.00

Illinois : $108,300.00 - $215,900.00

New Jersey : $124,600.00 - $225,700.00

Vermont : $108,300.00 - $196,300.00

The actual base pay within this range may be dependent upon many factors, which may include, but are not limited to, work location, education, experience, and skills.

Bread Financial offers medical, prescription drug, dental, vision, and other voluntary benefits (including basic and optional life insurance, supplemental medical plans, and short and long-term disability) to eligible associates (regular full-time associates scheduled to work 30 hours per week or more) and their spouses / domestic partners, and child(ren) under the age of 26. New associate elected coverage begins on date of hire (with the exception of disability coverage which has a 6-month waiting period). Six weeks of 100% paid parental leave for eligible parents is available after a 180-day waiting period. Hired associates can immediately enroll in Bread Financial's 401(k) plan.

All associates receive 11 paid holidays. Associates have discretion in managing their time away from work through the Flexible Time Off (FTO) program and may need to notify and receive approval from their manager prior to taking the time off. Associates (except those located in Illinois) receive 80 hours of Paid Sick and Safe Time ("PSST") upon hire and at the beginning of each subsequent calendar year. Illinois associates receive 40 hours of Illinois PSST upon hire and at the beginning of each subsequent calendar year and 40 hours of Illinois Paid Leave upon hire and at the beginning of each subsequent calendar year. Illinois Paid Leave must be used before associates in Illinois will be approved to take FTO.

Hired associates will be able to elect the purchase company stock during offering periods in June and December. You will be eligible for an annual incentive bonus based on individual and company performance.

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About Bread Financial

At Bread Financial, you'll have the opportunity to grow your career, give back to your community, and be part of our award-winning culture. We've been consistently recognized as a best place to work nationally and in many markets and we're proud to promote an environment where you feel appreciated, accepted, valued, and fulfilled-both personally and professionally. Bread Financial supports the overall wellness of our associates with a diverse suite of benefits and offers boundless opportunities for career development and non-traditional career progression.

Bread Financial® (NYSE : BFH) is a tech-forward financial services company that provides simple, personalized payment, lending, and saving solutions to millions of U.S consumers. Our payment solutions, including Bread Financial general purpose credit cards and savings products, empower our customers and their passions for a better life. Additionally, we deliver growth for some of the most recognized brands in travel & entertainment, health & beauty, jewelry and specialty apparel through our private label and co-brand credit cards and pay-over-time products providing choice and value to our shared customers.

To learn more about Bread Financial, our global associates and our sustainability commitments, visit breadfinancial.com or follow us on Instagram and LinkedIn.

Job Family : Marketing

Job Type : Regular