Web3 Head of Marketing and Communications (Nigeria-Remote)

Web3 Head of Marketing and Communications (Nigeria-Remote)

Crypto Jobs Remote

Job Description

Web3 Head of Marketing and Communications (Nigeria-Remote)

Type : Full-time

About the Role :

Token Metrics is seeking a visionary leader to drive their marketing and communications efforts in the Web3 space. This role involves crafting and leading marketing strategies, managing communications, building brand awareness, and fostering a strong community around Token Metrics’ crypto analytics platform.

Key Responsibilities :

Lead Strategic Marketing :

Develop and execute innovative marketing strategies to grow brand awareness and user acquisition in the crypto analytics sector.

Innovative Product Marketing :

Lead marketing campaigns for product launches with data-driven growth hacking approaches.

Corporate Communications :

Manage PR, media relations, and articulate the company’s mission to establish Token Metrics as a thought leader.

Brand Positioning :

Develop and maintain a compelling brand identity consistent across all channels.

Community Engagement :

Build and nurture an active online crypto community to enhance brand loyalty.

Content Leadership :

Oversee engaging content creation and distribution, especially on YouTube and Twitter / X.

Cross-Team Collaboration :

Work with product, engineering, and sales to align marketing with company goals.

Team Building :

Recruit, mentor, and lead a high-performing marketing team focused on innovation and results.

Requirements :

Crypto Market Mastery :

Strong knowledge and experience in blockchain and crypto marketing with a proven track record.

Marketing Leadership :

Minimum 7 years in marketing with at least 4 years in leadership roles within crypto, fintech, or related fields.

Growth Hacking Expertise :

Experience with crypto / SaaS product launches and creative growth strategies.

Corporate Communication Skills :

Skilled in managing corporate communications and media relations.

Community Building :

Proven success in engaging and growing online crypto communities.

Content Strategy :

Expertise in content creation and strategy, focusing on video and crypto narratives.

Education :

Bachelor’s degree in Marketing, Business, Communications or related field. Master’s degree or professional marketing / blockchain certifications preferred.

Token Metrics uses AI-powered crypto indices, rankings, and price predictions to help investors build profitable portfolios. Their clientele spans retail investors, traders, and crypto fund managers worldwide.

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