Audience Director

Job Title : Audience Director - Arkansas Democrat-Gazette

Location : Little Rock, Arkansas Reports to : Managing Editor

Full-time, Exempt

Safety-Sensitive Position : Pursuant to Act 593 of the Arkansas Medical Marijuana Amendment

Overview

The Arkansas Democrat-Gazette is seeking a visionary and collaborative Audience Director to lead the development and execution of our statewide newsroom into a more digitally sophisticated and audience-first operation. As a newsroom leader of leaders, this role drives our digital strategy, expands our audience and strengthens engagement across platforms to maximize the impact of our journalism.

This person will oversee the digital team and work closely with every reporter and editor in the newsroom to ensure digital is not a siloed function — but a fully integrated priority in every story, workflow and beat.

Key Responsibilities

Leadership & Strategy

• Partner with the executive and managing editors and other top editors to set and execute audience growth and engagement strategies.
• Lead and mentor the newsroom's digital team to encourage growth and
• Champion an audience-first mindset across the newsroom, ensuring content strategies are optimized for each platform and tailored to audience needs.

Digital Integration

Audience Development & Analytics

Platform Growth & Experimentation

Qualifications

Required

Preferred

About Little Rock

Nestled along the Arkansas River, Little Rock is a capital city with a small-town feel and big-city amenities. It offers an affordable cost of living, a thriving food and arts scene and easy access to the outdoors — from hiking Pinnacle Mountain to biking the 88-mile Arkansas River Trail. Home to a diverse community, Little Rock also boasts a growing downtown, rich history and a central location that makes it easy to explore the rest of the Natural State. As Arkansas’ state capital, Little Rock is full of stories waiting to be told — from politics to culture, business and the outdoors.

Benefits

We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other status protected by law.

Applicants must pass a drug screening, undergo motor vehicle record checks, and complete a background check.

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