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Marketing Specialist
Marketing SpecialistProMach Careers • Fort Worth, Texas, USA
Marketing Specialist

Marketing Specialist

ProMach Careers • Fort Worth, Texas, USA
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Continue Your Career as a Marketing Specialist in a Growing Company

At ProMach were looking for people who want to shine. Youll have opportunities to take your career in the direction you desire. You can be creative. Strategic. Persuasive. Influential. A mechanical marvel. A customer service authority. Meticulous. A closer. A futurist.

Youll be challenged and rewarded. Make friends and have fun. Improve our customers packaging performance and efficiency every day. Help build the future of packaging automation. Were proud of that and hope you will be too.

Do we have your attention Keep reading.

Were looking for a dynamic hands-on marketing professional who thrives on creating campaigns and content that drive measurable growth.

As the Marketing Specialist Demand Generation Campaigns & Content youll play a key role in developing and executing integrated marketing initiatives that generate awareness engagement and qualified leads. This role blends creative storytelling with analytical execution ideal for a marketer who enjoys managing campaigns from concept through results.

Youll collaborate closely with sales product creative and digital teams to bring marketing programs to life across email web paid media events and social channels.

Are you passionate about this work

Campaign & Demand Generation

  • Plan and execute multi-channel marketing campaigns (email social digital ads events ABM) aligned with business objectives and buyer journeys.
  • Develop and manage marketing automation workflows and lead nurturing programs to drive engagement and conversion.
  • Collaborate with Sales to ensure campaigns support pipeline goals and enable effective lead follow-up.
  • Track and analyze campaign performance providing data-driven insights and recommendations to improve results.

Content Strategy & Development

  • Develop and maintain a content calendar that aligns with campaigns product launches and business priorities.
  • Write edit and produce marketing content including emails blogs landing pages social posts and collateral.
  • Support marketing asset development such as case studies testimonials solution briefs product sheets infographics and presentations.
  • Ensure all content is on-brand persona-driven and optimized for engagement across channels.
  • Creative Production & Brand Execution

  • Assist with design and updates of marketing materials using Adobe Creative Suite (InDesign Illustrator Photoshop).
  • Collaborate with creative and digital teams to deliver cohesive campaign visuals and messaging.
  • Support trade shows and events with campaign promotion and post-event follow-up materials.
  • Maintain consistent brand identity and quality across all marketing channels.
  • Performance & Optimization

  • Define track and report on key marketing KPIs (leads MQLs engagement ROI).
  • Use analytics tools to monitor performance and optimize content and campaigns for continuous improvement.
  • Test messaging offers and creative assets to maximize conversion and effectiveness.
  • If this sounds like you we want to connect!

  • 35 years of experience in B2B marketing with exposure to demand generation content marketing and campaign execution.
  • Proven ability to develop and execute integrated marketing campaigns that deliver measurable results.
  • Hands-on experience with marketing automation platforms (Pardot HubSpot or Marketo) and CRM systems (Salesforce preferred).
  • Strong writing editing and storytelling skills across digital and print formats.
  • Proficiency in Adobe Creative Suite (InDesign Illustrator Photoshop) for content and collateral design.
  • Strong organizational skills and ability to manage multiple projects simultaneously.
  • Analytical mindset with the ability to interpret data and translate insights into actionable improvements.
  • Preferred :

  • Experience in manufacturing industrial or technology-based B2B environments.
  • Familiarity with analytics tools (Google Analytics Looker Studio Tableau).
  • Understanding of AI-driven marketing tools for personalization segmentation or content optimization.
  • Experience with video production editing or motion graphics (Premiere Pro or similar) a plus.
  • Whats in it for you

    Theres no monopoly on good ideas or limits to how far you can advance with our team. We offer an open communicative environment that fosters individual initiative. We pride ourselves in being a company where people choose to build a career.

    In addition to growth opportunities as a ProMach employee you receive more than just a paycheck. Other rewards may include annual bonuses short- and long-term incentives and program-specific awards.

    Total compensation includes your salary comprehensive medical / dental / vision programs as well as life insurance a generous paid time off program and a retirement savings plan with a company match. And because we understand the importance of feeling protected there is no waiting period for benefits you are eligible on your first day of employment!

    Pro Mach Inc.

    We have been named to the Inc. 5000 list of fastest growing private companies in the U.S. seven times. We continue to introduce innovative products enter new markets expand our global presence and actively acquire new capabilities.

    We have the rewards opportunities and the market strengths of a large organization combined with the entrepreneurial culture of a small fast-paced company. You will enjoy the benefits of working with a growing company that competes globally with the personal touch and feel of a smaller company where you can make an impact every day.

    ID Technology

    Customers across North America depend on ID Technology to design build and install the most effective labeling coding and marking systems for their product lines. As a leading manufacturer and integrator of labeling coding and marking equipment ID Technology provides our customers with six separate label converting plant locations across North America to produce quality labels and tags efficiently and quickly. ID Technology also manufactures the LSI line of integrated labeling systems. As part of the ProMach Labeling & Coding business line ID Technology helps our packaging customers protect and grow the reputation and trust of their consumers.

    Curious about life at ProMach Follow us on LinkedIn Twitter and Instagram!

    More career opportunities to consider!

    ProMach is an Equal Opportunity Employer. Pro Mach uses E-Verify to verify employment eligibility of all new hires to work in the United States. Pro Mach is a drug-free workplace.

    We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process to perform essential job functions and to receive other benefits and privileges of employment. Please contact us to request accommodation.

    #IDTEC

    Required Experience :

    IC

    Key Skills

    Digital Marketing,Marketing,Google Analytics,Pardot,HTML5,MailChimp,Marketing Automation,Salesforce Marketing Cloud,HubSpot,Responsys,Email Marketing,Social Media Management

    Employment Type : Full-Time

    Experience : years

    Vacancy : 1

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