Paid Media Manager, Google

WHO ARE WE

Launch Potato is a profitable digital media company that reaches over 30M monthly visitors through brands such as FinanceBuzz All About Cookies and OnlyInYourState.

As The Discovery and Conversion Company our mission is to connect consumers with the worlds leading brands through data-driven content and technology.

Headquartered in South Florida with a remote-first team spanning over 15 countries weve built a high-growth high-performance culture where speed ownership and measurable impact drive success.

WHY JOIN US

At Launch Potato youll accelerate your career by owning outcomes moving fast and driving impact with a global team of high-performers.

BASE SALARY : $75000 to $90000 per year.

MUST HAVE :

• 4 years of hands-on experience planning managing and optimizing Google Ads campaigns (Search Display Demand Gen Performance Max YouTube) with revenue / ROAS as the primary KPI.
• Proven ability to manage large-scale budgets ($20M / year) and consistently meet ROAS and revenue goals independently.
• Strong analytical skills with proficiency in Looker Tableau or equivalent BI tools plus advanced Excel / Google Sheets (Pivot Tables VLOOKUPs).
• Ability to write compelling ad copy and collaborate effectively on creative asset development.
• Exceptional collaboration and communication skills with a track record of influencing cross-functional partners to drive results.

EXPERIENCE : Minimum of 4 years managing Google Ads campaigns across multiple formats (Search Display Demand Gen Performance Max YouTube) with proven success optimizing large-scale budgets ($20M / year). Skilled at independently analyzing campaign data generating insights and driving ROAS and revenue growth through both strategy and execution.

YOUR ROLE

Drive the growth and profitability of FinanceBuzzs paid media portfolio by owning the strategy execution and optimization of Google Ads campaigns within various financial services verticals. Youll manage a large-scale budget ($20M / year) leveraging data to maximize ROAS and revenue while continuously testing learning and scaling across campaign types.

Outcomes (Performance Expectations) :

Competencies :

TOTAL COMPENSATION

Base salary is set according to market rates for the nearest major metro and varies based on Launch Potatos Levels Framework. Your compensation package includes a base salary profit-sharing bonus and competitive benefits. Launch Potato is a performance-driven company which means once you are hired future increases will be based on company and personal performance not annual cost of living adjustments.

Want to accelerate your career Apply now!

Since day one weve been committed to having a diverse inclusive team and culture. We are proud to be an Equal Employment Opportunity company. We value diversity equity and inclusion.

We do not discriminate based on race religion color national origin gender (including pregnancy childbirth or related medical conditions) sexual orientation gender identity gender expression age status as a protected veteran status as an individual with a disability or other applicable legally protected characteristics.

Required Experience :

Manager

Key Skills

Digital Marketing,Marketing,Google Analytics,Google Docs,Facebook Advertising,Google AdWords,Google Marketing Platform,Google Ads,Media Buying,Media Planning,Social Media Management,DoubleClick

Employment Type : Full-Time

Experience : years

Vacancy : 1

Yearly Salary Salary : 75000 - 90000