Advertising Coordinator

Hard Rock Hotel & Casino Sioux City is an award-winning gaming destination with more than 675 slot machines, live table game action, first-class amenities, and heart-pounding entertainment. The property’s Hard Rock Hotel is a AAA Four Diamond rated hotel; a distinction which only five percent of the more than 28,000 properties approved by AAA achieve. Complementing the hotel and casino are three bars and two restaurants including Fuel American Grill and Main + Abbey, a AAA Three Diamond rated restaurant. Putting the ‘Rock’ in ‘Hard Rock’, guests are invited to experience the legends of music by exploring Hard Rock’s expansive memorabilia collection with iconic pieces from SLASH to Johnny Cash!

JOB SUMMARY

The person in this position is responsible for supervising, implementing, and administering corporate image and property identity programs as they relate to advertising, social media, and perception through editorial, media, and community efforts.

ESSENTIAL DUTIES AND RESPONSIBILITIES

(The following statements are intended as general illustrations of the work in this class and are not all inclusive for specific positions.)

• Assists departmental management with the creative and communication of entertainment, events, promotions, rewards, and direct mail, such as email, social, TV, Radio, print, outdoor, web and paid digital
• Participates in the review and approval process of all Marketing material by copywriting, editing, and proofreading for content (i.e., spelling and grammar) and correct images
• Work with creative agency and assist with updating Hard Rock Hotel & Casino Sioux City’s website on a consistent and timely basis
• Build and sustain professional relationships with external vendors
• Assists in the interpretation, development, and supervision of internal communications to ensure that information is consistent with the efforts to promote Hard Rock Hotel & Casino Sioux City’s image.
• Collaborate and engage in meetings to discuss agenda with internal teams as well as reoccurring calls / meetings with contracted agencies.
• Coordinates and assists in execution of photo shoots and film shoots on property.
• Work with the Marketing Team on execution of social media strategies through various platforms including but not limited to Facebook, Twitter, Instagram, and LinkedIn
• Conceptualize and draft press materials in proper AP format including press releases, media alerts, property listings and comprehensive one-off media kits, when requested.
• Maintain media library including photos and digital content for internal marketing department use, as well as external media usage.
• Remain well-informed of the property’s current news and events as well as market / industry news that may have an impact on property.
• Prepare and manage activity reports and lists.
• Assist the marketing department with preparing and conducting promotions.
• Assist with other departmental needs upon request.

REQUIRED SKILLS AND ABILITIES

EDUCATION AND EXPERIENCE

PHYSICAL REQUIREMENTS & WORKING CONDITIONS

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or disability.