Sales Engineer

Walter Surface Technologies IncorporatedFrisco, TX, US

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Job Description

Location : Anywhere in United States, candidate must be located near a major airport for travel purposes

Reports to : President, Walter USA

The Walter Sales Engineer is a technically proficient and customer-focused professional who will lead and support the sales organization at high potential application driven sales opportunities. This role supports the Walter sales effort (WALTER / ArcOne / Drillco / Triumph / Allegro / Greenfield Industries / Aerochem) by delivering cutting tool application support, customer training, and technical insight to drive sales growth and ensure optimal product performance. The Sales Engineer is a key contributor in the development and promotion of new product lines, while also enabling the broader sales organization through field-based training, competitive cross-referencing, and hands-on technical engagement.

Responsibilities

Provide technical guidance to sales teams, distributors, and end-users regarding the selection and application of Walter tools.
Serve as a subject matter expert for troubleshooting and optimizing customer applications, both remotely and on-site.
Lead technical training sessions for internal teams, distribution partners, and customer personnel — virtually and in-person.
Translate customer needs into actionable insights for marketing, product development, and engineering teams.
Create compelling technical content including application, training modules, sales support documentation and video tutorials for new product launches or best practices.
Support competitive cross-referencing initiatives to position Walter products effectively in the market.
Partner with Marketing to develop and maintain up-to-date technical specifications and online content across platforms.
Participate in field sales calls and trade events to demonstrate tools, provide training, and influence buying decisions.
Collaborate with engineering and manufacturing teams to provide customer feedback and resolve quality or performance issues.
Maintain strong documentation and internal systems for tool specifications

Qualifications & Skills

Required :

Bachelor’s degree in engineering, Manufacturing, or related field.

Minimum of five (5) years of relevant industry experience in cutting tools or metalworking applications.

In-depth knowledge of cutting tools, machining processes, and application troubleshooting.

Proficiency with precision measurement tools (micrometers, comparators, hardness testers, etc.).

Strong communication and presentation skills, with experience delivering technical training.

Demonstrated computer proficiency (MS Office Suite, ERP / CRM systems).

Self-motivated with the ability to work independently and travel as needed to support the sales effort.

Preferred :

Experience supporting sales enablement or acting in a commercial technical support capacity.

Prior involvement with content creation for marketing or training purposes.

Familiarity with competitive tooling product lines and ability to generate cross-reference conversions.

Travel Requirements

Occasional travel (domestic) required to support field sales projects, customer visits, training, and trade events.

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