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Account Director, Life Science
Account Director, Life ScienceCG Life • Richmond, VA, US
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Account Director, Life Science

Account Director, Life Science

CG Life • Richmond, VA, US
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Account Director

The Account Director at CG Life is an essential leader and strategic client partner with 10 years of agency experience in the life science, healthcare, or biopharma sectors. As the day-to-day business builder and strategic client advisor, this person thrives in fast-paced environments and is excited by the challenge of helping their clients obtain results.

The Account Director combines past experiences, an in-depth understanding of market strategies, and the client's goals to execute marketing projects, programs, and campaigns successfully. This individual is committed to challenging the status quo and inspiring others to do the same as they lead their teams within the Client Services department.

Key responsibilities, including but not limited to :

Client Relationships

  • Builds and maintains strong business relationships by establishing trust and credibility at all levels in the client's organization, including senior management.
  • Establishes regular communication with clients to ensure their satisfaction and facilitate our long-term profitability and growth.
  • Persuades clients as a strategic partner with a perspective they can trust.
  • Guides client planning and forward-thinking via established industry knowledge to support the agency's recommendations.

Account Growth

  • Drives the growth of client accounts by identifying challenges and pursuing upsell opportunities.
  • Collaborates with key leaders to present effective solutions that engage clients and generate excitement for additional projects.
  • Supports new business efforts by actively participating in strategy sessions, attending pitches, and delivering presentations when appropriate.

    • Account Finance

  • Ensures the accurate management of the account financials, including managing reporting.
  • Leads and reports on monthly and quarterly forecast updates for the assigned client account(s).

    • Project Oversight

  • Displays personal ownership and responsibility for the client account by handling all elements from the briefing to the scope execution.
  • Leads assigned agency team to deliver for clients, ensuring all work is on strategy, on time, and on budget.
  • Directs, coaches, and motivates the client services team to effectively deliver for our clients.

    • Leadership & Strategic Guidance

  • Acts as the client's champion internally and brings their point of view to our work.
  • Expert on the client account, target audiences, and competitive landscape to contribute toward business solutions for their business, ensuring our solutions align with their goals.
  • Successfully serves as a point of authority and / or source of advice for assigned client(s).
  • Responsible for brand planning, strategic and tactical deliverables, and contributing to budget planning.
  • Demonstrates influence and diplomacy in written and verbal presentations.

    • Internal Relationships

  • Builds strong relationships with all functional team leads, ensuring the client's objectives are consistently met.
  • Exhibits effective working relationships across CGL capabilities to drive complex projects from both a strategic and business relationship perspective.

    • Knowledge & Expertise

  • In-depth understanding of omnichannel marketing concepts and campaigns, including best practices across digital channels, data management, analytics, and related technologies.
  • Leads assigned agency team to deliver for clients, ensuring all work is on strategy, on time, and on budget.
  • Expert on the client's business, customers, and competitive environment.
  • Leads meetings and contributes strategically not only in tactics but also in positioning and planning.
  • Understands client performance metrics and takes initiative to align their personal goals by analyzing progress, providing constructive feedback, and implementing tailored strategies for success.

    • People Management

  • Effectively manages, guides, and coaches direct reports by staying involved in their development and providing valuable feedback, guidance, and encouragement.
  • Takes an active role in mentoring junior team members and alerts them to opportunities for mentorship across CGL to achieve career goals.
  • Models strong leadership and team management skills.
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    Account Director • Richmond, VA, US

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