MEDIA EXECUTIVE - KOLO

Media Executive - KOLO

Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and / or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

Gray Digital Media and Gray Television is a team of professionals that gets the job done. Many of our employees have been with the company for years, and they pride themselves on their expertise and their ability to succeed. While Reno / Tahoe is a 100+ market, it has all the characteristics of a much larger West Coast market. In fact, some say Reno has a superior lifestyle and outdoor activities to its much larger neighboring markets. For these and many other reasons, we are able to attract top-notch individuals.

We pride ourselves on not limiting ourselves to the "news conference or press release journalism" stories that are easy to get. Our journalists know they need to tell stories on issues that matter to the northern Nevada community and our viewers. Much of the station's identity is from KOLOCares, a program designed to better serve Northern Nevada through the wonderful non-profit organizations that are part of the community. KOLOCares was recently honored by the National Association of Broadcasters' Celebration of Service to Community Award. Every station is tasked to serve its community, but KOLO takes pride in finding unique ways to help our non-profit partners reach their goals. Reno has an illustrious history of boom or bust, and right now the area is booming! Life in Reno / Tahoe is not just about work. Northern Nevada boasts remarkable outdoor activities highlighted by the spectacular beauty of Lake Tahoe, world-renowned ski resorts in the Sierra, trout fishing in the Truckee River and Pyramid Lake, placid campgrounds, miles of hiking and biking trails, and, yes, casinos. San Francisco, Yosemite, and Napa Valley are all an easy drive for a weekend getaway. Many Northern Californians spend their weekends in Reno, especially with the summer festivals that feature balloon races, air races, Hot August Nights, and the nation's largest BBQ rib festival. There is always something happening in Reno, the "Biggest Little City in the World."

KOLO-TV / Telemundo has an opening for a Media Executive. The individual will help maintain and develop new digital and broadcast television business by positioning and selling all Gray Digital Media and Gray Television advertising platforms, which include a full suite of digital products and services, KOLO-TV Reno, Telemundo Reno, CW, MeTV, and Silver State Sports & Entertainment Network.

Duties / Responsibilities include, but are not limited to :

• Generate revenue and meet monthly goals through effective outside sales techniques
• Develop new business and create results for clients through creative and effective targeted campaigns
• Research and build campaign solutions, including overall branding and creative, and ensure campaign execution meets client expectations
• Establish trusting relationships with clients, community, and Gray Digital Media / Gray Media and meet all commitments with adequate preparation, delivery, and follow-through
• Grow your book of business in alignment with goals while identifying companies that are expanding, relocating, and hiring
• Meet or exceed revenue targets for existing and new business, as well as corporate initiatives, by developing a strategy to support the achievement of goals
• Grow share of clients' advertising spend while increasing their overall spend
• Support quality deliverables to drive client results
• Support the collection of receivables
• Build and enhance sales skills, to include effective storytelling, prospecting and relationship-building, negotiation, closing

Qualifications / Requirements :

KOLO-TV / Gray Media is a drug-free company

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray's employees to perform their job duties may result in discipline up to and including discharge.

Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.