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Associate Earned Creative Director Job at Colle McVoy in Minneapolis
Associate Earned Creative Director Job at Colle McVoy in MinneapolisColle McVoy • Minneapolis, MN, United States
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Associate Earned Creative Director Job at Colle McVoy in Minneapolis

Associate Earned Creative Director Job at Colle McVoy in Minneapolis

Colle McVoy • Minneapolis, MN, United States
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About Colle McVoy

Colle McVoy is a full-service agency and certified B Corp known for building enduring relationships between forward-thinking brands and people. It created the first AI-powered La-Z-Boy recliner and has been behind many innovative projects, including campaigns that keep audiences hooked. Named a 2024 Innovation SABRE Disruptive Agency of the Year and Ad Age A-List Standout Agency, our nimble talent model unlocks holistic creative problem solving. Our capabilities span the entire marketing ecosystem : Brand and influencer strategy, design, experiential, social, branded content, media, PR and more. Backed by an award-winning culture, we’ve earned Best Place To Work honors 15 years in a row.

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Design, Art / Creative, and Information Technology

Industries

Advertising Services

Job Overview

Part culture connoisseur, part idea factory, Colle McVoy is seeking a Fame Multiplier who connects the dots between brands and culture to earn outsized attention.

We are looking for a talented earned creative thinker – somebody who connects the dots between brands and culture to concept and execute campaigns that earn outsized attention. This position sits within the emerging Earned Creative + Public Relations discipline and touches nearly the full breadth of CM’s client roster.

Responsibilities

  • Maintain involvement across a variety of accounts with earned creative needs.
  • Apply a “solution neutral” mindset to solving specific brand problems and generating best-in-class earned creative thinking and execution.
  • Draft and present earned creative ideas to current and prospective clients during key planning periods.
  • Contribute to new business pitches and bring high-caliber, earned-first thinking to the table.
  • Create strong and effective internal partnerships, leading collaboration across integrated teams.
  • Remain adept at understanding the potential of emerging tech and platforms.
  • Push yourself and others out of comfort zones to think differently and be innovative in what we deliver and how we deliver it.
  • Understand strategic intent of projects and audience / customer goals.
  • Actively coach and mentor peers about best practices in earned creative.
  • Integrate emerging AI technologies into daily workflows to support innovation, automation, and operational excellence.

Required Skills

  • Exceptional creative chops and experience creating content.
  • Outstanding writing or art direction / design skills.
  • Proficiency in the use of generative artificial intelligence tools (such as ChatGPT, Midjourney, Google Gemini, etc.).
  • Ability to articulate ideas or idea builds to internal audiences and clients.
  • A grasp of the changing landscape of PR / advertising / marketing, a basic understanding of how brands are built using social, earned / PR, experiential, etc.
  • 360‑campaign understanding and experience.
  • Persuasive and effective communication.
  • Strong relationship building.
  • Qualifications

  • Bachelor’s degree in a related field.
  • Five or more years of agency or relevant experience at creatively ambitious agencies or brands.
  • Experience participating in earned creative activation assignments from start to finish.
  • Proficient in Microsoft Word, PowerPoint, and Outlook.
  • Active social media content consumer on Twitter, Instagram, and TikTok (minimum), as well as generative AI platforms.
  • Ability to travel as needed.
  • Benefits & Compensation

    At the time of posting, the base salary for this position ranges from $90,000 to $120,000. Compensation will be determined based on a variety of factors, including but not limited to relevant skills, experience, and qualifications. In addition to the base salary, we offer a comprehensive benefits package, including health and wellness options, agency perks, and the flexibility of a hybrid work environment.

    Equal Opportunity Statement

    We are an Equal Opportunity Employer.

    #J-18808-Ljbffr

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    Associate Creative Director • Minneapolis, MN, United States

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