Advertising Manager

About Us

Museum of Ice Cream is an  inclusive & immersive brand , designed to captivate your sweetest fantasy and sugar-filled daydreams online and IRL. At Museum of Ice Cream, we invite you to believe in the  magic of creativity,  to remind you that inclusive spaces do exist, and to show you that childlike wonder is worth savoring. In our world, ice cream is the agent of change and the vehicle to ignite the creative spirit that lives in all of us. Fueled by the power of imagination, MOIC is a  universe of possibilities  with tons of room for you to explore.

The Flavor Profile

We are seeking an exceptionally proactive and performance-minded Advertising Manager to drive customer acquisition and revenue growth through hands-on campaign execution. This is a critical role for an individual who thrives on fast decision-making, direct campaign control, and a relentless focus on ROI. You will be responsible for end-to-end management of our paid channels, from developing initial strategy and Out-of-Home (OOH) plans to optimizing the final conversion path in collaboration with our UI / UX teams. If you prefer active campaign management over passively waiting for algorithms, this is the role for you.

Responsibilities :

Performance Campaign Management & Execution

• Own the execution and optimization of all paid digital campaigns across key platforms, including Google Ads (Search, Display, YouTube) and Meta (Facebook, Instagram).
• Maintain a deep, hands-on working knowledge of platform dashboards, campaign setup best practices, targeting, bidding, and budget allocation to ensure maximum efficiency.
• Emphasize active campaign management, making swift, data-driven decisions on budget shifts, creative rotations, and targeting adjustments without relying solely on algorithmic optimization.

Creative Testing and Content Evaluation

Full-Funnel Optimization and Collaboration

Strategy, Planning, and Agency Oversight

Marketing Performance Reporting

Requirements

Must Haves

Nice to Haves

The salary range for this role is $100,000- $130,000 USD dependent on experience, as well as an annual bonus and options.

Benefits

Museum of Ice Cream is an equal opportunity employer and we value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability, or any other protected class.