Senior Data Scientist Consultant - Marketing & Strategy

Company Description

Sia Partners is a next-generation management consulting firm. We offer a unique blend of AI and design capabilities, augmenting traditional consulting to deliver superior value to our clients. Counting 3,000 consultants in 19 countries, we expect to achieve USD 420 million in turnover for the current fiscal year. With a global footprint and expertise in more than 30 sectors and services, we optimize client projects worldwide. Through our Consulting for Good approach, we strive for next-level impact by developing innovative CSR solutions for our clients, making sustainability a lever for profitable transformation.

Data-driven marketing has become a central element of strategy for many companies. At Sia Partners, we recognize the growing importance of data analysis in marketing, as it provides a deep understanding of consumer behaviors, optimizes marketing campaigns, and informs strategic decision-making. Our data marketing initiatives cover a wide range of domains, including luxury, energy, FMCG, banking, and insurance.

Why Join The Sia Village?

Excellence | Entrepreneurship | Innovation | Teamwork | Care & Support | Employee Wellbeing

These are the six core values that guide all our actions. As an expression of our values, our Sia Village concept describes our commitment to fostering a sense of community within and among our offices. We believe that knowledge sharing is the key, not only to innovation, but to the growth and development of our people.

Your experience at Sia Partners will be enriched by a(n) :

• Entrepreneurial journey
• Career advocacy program that supports achieving professional development goals through guidance, and real-time feedback
• Continuous learning & development opportunities
• Diversity, equity, and inclusion programs with an ever-growing list of global affinity initiatives

Job Description

To support its growth, Sia Partners is recruiting a Data Scientist Consultant with strong expertise in Marketing, Client, and Product challenges.

Attached to the Data Science BU of Sia Partners, you will support the operational teams and marketing departments of our clients in defining their data needs and analyzing their data using data science techniques.

This support takes various forms : Data Analysis, Strategic Support, Machine Learning & Statistics, Data Engineering & DevOps, Data Visualization, Data Transformation & Acculturation...

The use cases can thus be varied :

Customer Segmentation : Deepen the understanding of customers. Identify homogeneous customer profiles using clustering techniques, thus enabling optimal personalization of marketing campaigns.

Using NLP models, analyze the causes of dissatisfaction from customer feedback, and extract structured information.

Contribute to pricing strategy, product development, and assortment optimization, as well as enhancing cross-selling strategies.

Integrate open data and geomarketing data into analyses to optimize targeting and campaign impacts.

Predict sales to adjust production and inventory.

As part of the firm's internal activities, you will also be involved in :

Qualifications

For more information on our Data Science practice, check out our AI solutions showroom : https : / / www.heka.ai / en

Additional Information

Compensation & Benefits

New York Salary Information :

Compensation for this role is between $122,000 to $129,000 per year. Actual compensation within that range will be dependent upon the individual’s skills, experience, qualifications, and market location

Our Commitment To Diversity

Diversity, equity, inclusion, and belonging (DEIB) are part of Sia Partners’ DNA. Thanks to our expertise in several sectors and our international growth, our teams include a variety of experiences and cultures. We’re confident that promoting DEIB creates an environment in which everyone can reach their full potential.

Our global network, DEIB@Sia Partners, brings together our people worldwide to facilitate local and global progress, focused on the following areas :

Hybrid Workplace Guidelines

Sia Partners maintains its hybrid workplace arrangements and provides a flexible workplace environment that is driven by client and business / market needs. At this time, in-person requirements are issued by departments (Business Unit / Business Line) and vary by office location. Consultants are expected to have the ability to be flexible with work location depending on business needs and live within a reasonable distance to the office.

Work Authorization & Sponsorship

At this time, Sia Partners does not intend to pursue employment with applicants who will require now or in the future visa by our company for work authorization in the United States (i.e., H1-B visa, F-1 visa (OPT), TN visa, or any other non-immigrant status).

Sia Partners is an equal opportunity employer. All aspects of employment, including hiring, promotion, remuneration, or discipline, are based solely on performance, competence, conduct, or business needs.