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Expert Portfolio Marketing Specialist (Analyst Relations)
Expert Portfolio Marketing Specialist (Analyst Relations)Altera Digital Health • Grand Rapids, MI, US
Expert Portfolio Marketing Specialist (Analyst Relations)

Expert Portfolio Marketing Specialist (Analyst Relations)

Altera Digital Health • Grand Rapids, MI, US
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Expert Portfolio Marketing Specialist (Analyst Relations)

Altera, a member of the N. Harris Computer Corporation family, delivers health IT solutions that support caregivers around the world. These include the Sunrise, Paragon, Altera TouchWorks, Altera Opal, STAR, HealthQuest and dbMotion solutions. At the intersection of technology and the human experience, Altera Digital Health is driving a new era of healthcare, in which innovation and expertise can elevate care delivery and inspire healthier communities across the globe. A new age in healthcare technology has just begun.

Expert Portfolio Marketing Specialist (Analyst Relations)

Eastern or Central Time Zone - US

Overview

We are seeking a strategic and detail-oriented Marketing professional to lead our Industry Analyst Relations program and drive additional cross-functional marketing initiatives. This role is responsible for cultivating and managing relationships with key industry analyst firms to elevate our market presence, shape perception, and influence analyst coverage. The ideal candidate will serve as a central point of coordination for analyst briefings, inquiries, and research engagements, ensuring alignment with corporate messaging and product strategy. In addition, this role will oversee the planning and execution of additional marketing programs and projects, collaborating across teams to ensure timely delivery, budget adherence, and measurable impact. Success in this role requires strong communication skills, a proactive mindset, and the ability to manage multiple priorities in a fast-paced environment.

Key Responsibilities

Industry Analyst Relations

  • Develop and execute a strategic analyst relations plan aligned with brand and solution messaging.
  • Build and maintain strong relationships with key industry analysts and research firms.
  • Coordinate analyst briefings, inquiries, and responses to research evaluations.
  • Monitor analyst coverage and industry trends to identify opportunities for engagement and influence.
  • Partner with product marketing, communications, and executive leadership to prepare briefing materials and messaging.
  • Track and report on analyst sentiment, feedback, and impact on brand perception and market positioning.

Marketing Project & Program Management

  • Lead special cross-functional marketing initiatives from planning through execution, ensuring alignment with business goals.
  • Manage timelines, budgets, resources, and deliverables across multiple concurrent projects.
  • Facilitate collaboration between internal teams (e.g., product, sales, communications) and external partners or vendors.
  • Develop and maintain project documentation, including briefs, schedules, and status reports.
  • Identify risks and roadblocks early, proposing solutions to keep programs on track.
  • Measure and report on program performance, providing insights and recommendations for optimization.
  • Qualifications

  • Experience :
  • 7+ years of relevant work experience (Preferred).
  • Advanced understanding of the healthcare IT industry, including market and competitive intelligence.
  • Advanced understanding of marketing and overarching business strategy.
  • Advanced MS Office Suite skills (PowerPoint, Word, Excel, Teams).
  • Strong conviction in the role of project management and a willingness to take on challenges.
  • Education :
  • Bachelor's Degree (Preferred).
  • Working Arrangements

  • Standard work week or as defined by assignment requirements.
  • This is a remote role, but may also be performed in a standard office environment.
  • May require after-hours and on-call support.
  • Travel

  • Up to 10% travel may be required, including potential international travel.
  • Why Altera?

    At Altera Digital Health, you will have the opportunity to profoundly impact the lives of patients by empowering healthcare providers to deliver superior care. You will join a passionate and gifted team committed to innovation and excellence. We offer a competitive compensation and benefits package and the opportunity to work in a fast-paced and dynamic environment.

    Salary Range

    $80,000 - $90,000 USD

    Altera is an Equal Opportunity / Affirmative Action Employer. We consider applicants without regard to race, color, religion, age, national origin, ancestry, ethnicity, gender, gender identity, gender expression, sexual orientation, marital status, veteran status, disability, genetic information, citizenship status, or membership in any other group protected by federal, state or local law.

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    Portfolio Analyst • Grand Rapids, MI, US

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