Associate Director, MarketingThyroxine SERB • Boston, MA, United States
Associate Director, Marketing
Thyroxine SERB • Boston, MA, United States
job_description.job_card.variable_days_ago
serp_jobs.job_preview.job_type
- serp_jobs.job_card.full_time
job_description.job_card.job_descriptionDevelop and execute a data-driven brand strategy that drives brand growth and is aligned to overall brand objectives Manage and lead personal promotion and non-personal promotion marketing tactics that are aligned with brand strategy and business objectives Create a hyper-targeted non-personal promotion strategy within rare disease brand(s) that optimizes spend, triggers behavior change, and ladders up to brand strategy Partner cross functionally to create and elevate insights driven growth opportunities that facilitate strategies and tactics Incorporate feedback and insights to evolve and elevate brand strategy and tactics Collaborate with key stakeholders including Medical, Legal and Regulatory to build and implement integrated medical / marketing platform and initiatives Integrate competitive analysis to enhance brand positioning highlighting key areas of growth in complex markets Collaborate with other functional areas to develop and lead memorable, accurate, and differentiated brand messaging Execute on the value proposition for the products, including pricing and reimbursement strategies Lead brand budget planning and support annual budget planning to support promotional projects Collaborate with appropriate functions on projects to optimize budgeting, reimbursement, trade and metrics Apply project management principles to facilitate commercial team project deployment, establish and execute on operational best processes and practices, assist with the Promotional Review Committee process, and other ad hoc tactical initiatives as they arise Develop / manage communications and roll out of tactics with the Sales team, including Sales Directors, Strategic Account Team, Director of Training, Field Sales Trainers and field-based personnel on deliverables, timelines, and feedback through management of Field Advisory Board(s) Speakers’ Bureau Management – manage external vendor(s), agreements, compliance, and operational relationships with Key Opinion Leaders on the Speakers’ Bureaus across products Effectively manage contractors and vendor relationships to ensure efficient and effective promotional programs Ensure compliance with all federal, state and local laws regulating commercial activities Ensure that all interactions and engagements are carried out with the highest ethical and professional standards and that all work is accomplished with quality and in accordance with Serb values Bachelors Degree required, MBA preferred 7+ years of commercial experience in pharmaceutical or biotech, including a minimum of 3 years in marketing with at least 2 years focused on the US market A demonstrated success in building uniquely defined brand strategies throughout the entire product lifecycle from early development to post marketing Track record in creating both personal promotion and non-personal promotion tactics that drive brand growth and aligned to strategy Launch experience preferred or track record accelerating early adoption of brand Experience in hospital selling environment, rare disease, and or / sales experience preferred Notable history of growing brand revenues and profitability Ability to work cross-functionally and influence effectively, to identify alternatives and to create efficiencies among competing internal resources Acumen around all functions that are integral to successfully creating and executing a brand strategy (marketing, commercial operations, commercial development, sales execution and training, finance, medical / legal / regulatory process, etc) Proven experience managing complex marketing situations and driving commercial growth Possess the ability and desire to measure and track performance and success of programs / initiatives Excellent interpersonal relationship skills with the ability to collaborate cross-functionally including negotiating and relationship management skills with ability to drive achievement of objectives Knowledge of and experience with market research methodologies and best practices and commercial data sources Knowledge of and experience with clinical and regulatory concepts. Understanding of federal regulations and guidelines regulating commercial activities and ability to act appropriately within these constraints Proficient and analytical thinking of KPI’s strongly preferred Ability to create, translate and execute strategic plans, from vision to therapeutic conceptualization to commercialization. Ability to think creatively and execute on identified brand opportunities that ladder up to brand and / or congress strategy Experience using Veeva Vault to manage submissions for Promotional Review Committee (Regulatory, Medical, Legal) Proficiency with Microsoft Office, Veeva CRM Proactive, forward-thinking approach; high initiative and self-motivated to manage projects with minimal oversight Excellent interpersonal and communication skills Proven planning and organizational skills A demonstrated high degree of independence and professional maturity. Ability to navigate through ambiguity—establishing procedures where required Flexible and adaptable to changing environment and priorities. Ability to make independent decisions in accordance with knowledge of the business and those supported Travel to Commercial Congresses, Field Working Sessions, and other meetings may be required on an ad-hoc basis Hybrid Working Vacation, Personal and Sick time 15 Paid Company Holidays Medical, Dental, Vision and other Voluntary benefits Tuition Assistance Discretionary Bonus Plan Competitive 401(k), $1 for $1 up to 6% of pay. The safe harbour match is vested immediately. In addition, SERB also offers a discretionary match of up to 4% of pay which vests 20% a year for 5 years.
Select how often (in days) to receive an alert :
SERB is a fast-growing specialty pharmaceutical company that equips healthcare providers worldwide with life-saving medicines for patients facing rare conditions and emergencies.
For over 30 years we have consistently provided emergency medicines, medical countermeasures, and the world’s leading portfolio of antidotes.
Today SERB has over 500 employees in 18 countries and group revenue in excess of €400m. With a strong presence in the US, Europe, and the Middle East, along with a global network of trusted distribution partners, we make a broad range of essential medicines available in over 100 countries.
Having the right culture is as important to us as having the right portfolio. We are guided by our four values :
- We make patients our priority
- We act with accountability and integrity
- We work together as one team
- We look for better ways forward
By expanding our reach through selective acquisitions and entering new markets, we’re not just supplying medicine; we’re improving the standard of care for more patients around the world.
Associate Director, Marketing Overview
This role can be based in Philadelphia or Boston.
This role will report into the Rare Emergency Medicine Head of Marketing.
Responsibilities
The above duties and responsibilities are not an exhaustive list, and you may be required to undertake any other reasonable duties compatible with your experience and competencies. This description may be varied from time to time to reflect changing business requirements.
Qualifications
Company Benefits
Serb Pharmaceutical is an equal opportunity employer. We offer competitive compensation & benefit packages, challenging opportunities and a culture of working together in a supportive way built on our strong foundation of values.
#J-18808-Ljbffr
serp_jobs.job_alerts.create_a_job
Associate Director Marketing • Boston, MA, United States
Job_description.internal_linking.related_jobs
As the Director of Marketing at Tomorrow.This role blends strategy and execution across brand, campaigns, content, digital, and product storytelling, uniting Tomorrow.
You'll help shape the marketin...serp_jobs.internal_linking.show_more
Director of Marketing & Partnerships, USMarketing|Full-time|Bostonis redefining the future of mobile ads.Powered by advanced AI, first-party data and world-class engineers, we've perfected the ...serp_jobs.internal_linking.show_more
We are in search of exceptional product marketing talent to help us promote highly scalable, true multitenant cloud solutions that are significantly impacting life sciences.Our focus is on customer...serp_jobs.internal_linking.show_more
Associate Director, Primary Immune Deficiency HCP Marketing.Be among the first 25 applicants.Get AI-powered on this job and more exclusive features.
This range is provided by Takeda.Your actual pay ...serp_jobs.internal_linking.show_more
Associate Director, Omnichannel & Marketing Capabilities.The Associate Director, Omnichannel & Marketing Capabilities is a hybrid strategic and technical leader responsible for defining and buildin...serp_jobs.internal_linking.show_more
Associate Director, Omnichannel & Marketing Capabilities.The Associate Director, Omnichannel & Marketing Capabilities is a hybrid strategic and technical leader responsible for defining and buildin...serp_jobs.internal_linking.show_more
Product Marketing - Senior Manager / Associate Director.Product Marketing - Senior Manager / Associate Director.Veeva Systems is a mission-driven organization and pioneer in industry cloud, helping...serp_jobs.internal_linking.show_more
Associate Director, Omnichannel & Marketing Capabilities.The Associate Director, Omnichannel & Marketing Capabilities is a hybrid strategic and technical leader responsible for defining and buildin...serp_jobs.internal_linking.show_more
Associate Director of Marketing, Therapeutic Dermatology.Apply to join Galderma as an Associate Director of Marketing, Therapeutic Dermatology.
This key role reports to the Executive Director, HCP E...serp_jobs.internal_linking.show_more
Ipsen’s Rare Disease franchise has been expanding through both organic growth and acquisitions.From a marketing standpoint, there is a critical need for excellence in strategic planning and in exec...serp_jobs.internal_linking.show_more
SERB is a fast-growing specialty pharmaceutical company that equips healthcare providers worldwide with life-saving medicines for patients facing rare conditions and emergencies.For over 30 years w...serp_jobs.internal_linking.show_more
We deliver an innovative, science-based portfolio of premium flagship brands and services that span the full spectrum of the fast-growing dermatology market through Injectable Aesthetics, Dermatolo...serp_jobs.internal_linking.show_more
Associate Director, Omnichannel & Marketing Capabilities.The Associate Director, Omnichannel & Marketing Capabilities is a hybrid strategic and technical leader responsible for defining and buildin...serp_jobs.internal_linking.show_more
Associate Marketing Director, Access & Reimbursement.We are seeking a highly organized and proactive associate director to support the Field Access Manager (FAM) team in delivering a best-in-class ...serp_jobs.internal_linking.show_more
A leading biotech company is looking for a commercial leader to build and execute strategies engaging external experts and key opinion leaders.
Responsibilities include leading peer-to-peer commerci...serp_jobs.internal_linking.show_more
Serb Pharmaceuticals is a fast‑growing specialty pharmaceutical company that equips healthcare providers worldwide with life‑saving medicines for patients facing rare conditions and emergencies.We ...serp_jobs.internal_linking.show_more
Associate Marketing Director, Access & Reimbursement.We are seeking a highly organized and proactive associate director to support the Field Access Manager (FAM) team in delivering a best-in-class ...serp_jobs.internal_linking.show_more
Associate Director, Direct Marketing, Annual Giving, Development & Alumni Relations.Our Mission We in Boston University Advancement harness the power of philanthropy to make an excellent education ...serp_jobs.internal_linking.show_more
Director of Marketing
Tomorrow.io • Boston, MA, United States
serp_jobs.job_card.full_time
serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
Director of Marketing & Partnerships, US
Adjoe • Boston, MA, US
serp_jobs.job_card.full_time
serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
Product Marketing - Associate Director / Director
Veeva Systems, Inc. • Boston, MA, United States
serp_jobs.job_card.full_time
serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
Associate Director, Primary Immune Deficiency HCP Marketing
Takeda • Boston, MA, United States
serp_jobs.job_card.full_time
serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
Associate Director, US Omnichannel & Marketing Capabilities
Impossible Foods • Boston, MA, US
serp_jobs.job_card.full_time
serp_jobs.last_updated.last_updated_variable_hours • serp_jobs.job_card.promoted • serp_jobs.job_card.new
Associate Director, US Omnichannel & Marketing Capabilities
Better Business • Boston, MA, US
serp_jobs.job_card.full_time
serp_jobs.last_updated.last_updated_variable_hours • serp_jobs.job_card.promoted • serp_jobs.job_card.new
Product Marketing - Senior Manager / Associate Director
Veeva Systems • Boston, MA, United States
serp_jobs.job_card.full_time
serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
Associate Director, US Omnichannel & Marketing Capabilities
CodersData • Boston, MA, US
serp_jobs.job_card.full_time
serp_jobs.last_updated.last_updated_variable_hours • serp_jobs.job_card.promoted • serp_jobs.job_card.new
Associate Director of Marketing, Therapeutic Dermatology
Galderma • Boston, MA, United States
serp_jobs.job_card.full_time
serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
Associate Director, HCP Marketing, Rare Disease
Ipsen • Cambridge, MA, United States
serp_jobs.job_card.full_time
serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
Associate Director, Marketing
BTG Specialty Pharmaceuticals • Boston, MA, United States
serp_jobs.job_card.full_time
serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
Associate Director, US Omnichannel & Marketing Capabilities
Galderma Pharma S.A • Boston, MA, United States
serp_jobs.job_card.full_time
serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
Associate Director, US Omnichannel & Marketing Capabilities
D1 Training • Boston, MA, US
serp_jobs.job_card.full_time
serp_jobs.last_updated.last_updated_variable_hours • serp_jobs.job_card.promoted • serp_jobs.job_card.new
Associate Marketing Director, Access & Reimbursement
EarthCam • Boston, MA, US
serp_jobs.job_card.full_time
serp_jobs.last_updated.last_updated_variable_hours • serp_jobs.job_card.promoted • serp_jobs.job_card.new
Remote Associate Director, KOL Engagement & Marketing
BOSTON TRUST WALDEN COMPANY • Boston, MA, United States
serp_jobs.filters.remote
serp_jobs.job_card.full_time
serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
Associate Director, Marketing
SERB Pharmaceuticals • Boston, MA, United States
serp_jobs.job_card.full_time
serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
Associate Marketing Director, Access & Reimbursement
Lawn Doctor • Boston, MA, US
serp_jobs.job_card.full_time
serp_jobs.last_updated.last_updated_variable_hours • serp_jobs.job_card.promoted • serp_jobs.job_card.new
ASSOCIATE DIRECTOR, DIRECT MARKETING, ANNUAL GIVING, Development & Alumni Relations
Boston University • Boston, MA, US
serp_jobs.job_card.full_time
serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted