Area Vp Business Development

Area Vp Business Development

Job Locations

US-OH-CLEVELAND | US-OH-AKRON | US-WV-CHARLESTON | US-WV-HUNTINGTON

ID

2025-179692

Line of Business

BrightSpring Health Services

Position Type

Full-Time

Our Company

BrightSpring Health Services

Overview

The Area Vice President (AVP) of Business Development is responsible for identifying and pursuing new business opportunities to drive growth and revenue for assigned area or territory. The AVP is responsible for leading a team of account managers and works closely with the RVP of Business Development to develop and execute business development strategies, including market analysis, competitor research, and partnership development. The AVP of Business Development also supports the negotiation and closing of new business deals, manages client relationships, and ensures customer satisfaction. They play a crucial role in supporting the company's market presence and achieving its financial goals. Strong analytical, communication, and negotiation skills are essential for success in this role.

Responsibilities

Implements the sales and marketing strategies to grow and expand the Home Health business in assigned area

• Directs the implementation of sales strategy through discussions with the area business development team
• Monitors and maintains data on market area including competitors and marketing strategies and works with the RVP of Business Development to develop a comprehensive marketing plan designed to meet budgetary volume projections
• Manages and directs the area business development team in planning in-services, presentations, and addressing issues with referral sources
• Initiates and coordinates contract negotiations with agencies, funding sources, facilities, insurance companies, and managed care organizations
• Supports and promotes company philosophy to referral sources in the community
• Develops and maintaining comprehensive working knowledge of organization's markets including but not limited to key referral sources, competitors, governmental agencies, and major payer groups and applies this knowledge to effective sales planning and positive public relations
• Monitors current industry and marketplace changes and opportunities for competitive advantage
• Participates and contributes to the annual budgeting process for the Home Health Division for the respective area of responsibility
• Holds leaders (business development) and teams accountable for the achievement of monthly, quarterly, and annual budgets and business / clinical quality goals
• Provides leadership, mentoring, coaching and development to direct reports
• Responsible for reporting on plans and achievement of business, admission and clinical / quality goals to division President and Company CEO
• Responsible for recruiting, interviewing, hiring, and training of direct reports
• Monitors turnover in the area of responsibility
• Ensures proper hiring, training, and development of newly hired staff
• Works closely with support departments to achieve routine collaboration with payer contracting to negotiate the strongest contracts
• Monitors metrics proactively to effect change in a positive direction before month end
• Collaborates with business partners and uses appropriate resources to accurately forecast monthly admissions / growth
• Assigned territory and area of operation can change based on business need

Qualifications

About our Line of Business

BrightSpring Health Services provides complementary home- and community-based pharmacy and provider health solutions for complex populations in need of specialized and / or chronic care. Through the Company's service lines, including pharmacy, home health care and primary care, and rehabilitation and behavioral health, we provide comprehensive and more integrated care and clinical solutions in all 50 states to over 450,000 customers, clients and patients daily. BrightSpring has consistently demonstrated strong and often industry-leading quality metrics across its services lines while improving the quality of life and health for high-need individuals and reducing overall costs to the healthcare system. For more information, please visit www.brightspringhealth.com. Follow us on Facebook, LinkedIn, and X.