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Marketing Manager, Community Programs
Marketing Manager, Community ProgramsSprout Social • Chicago, IL, United States
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Marketing Manager, Community Programs

Marketing Manager, Community Programs

Sprout Social • Chicago, IL, United States
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Description

Sprout Social is looking to hire a Marketing Manager, Community Programs to the Marketing team.

Why join Sprout's Marketing team?

At Sprout Social, we don't just market products-we set the pace for how breakthrough brands connect with the world. We are social intelligence powering the future of customer connection, and our Marketing team is a driving force behind turning that vision into reality. We put our customers at the heart of our strategy to drive market leadership, generate demand and increase customer retention, all in close partnership with our Sales and CX teams. We lead with clarity, act with speed and measure success by the business results we create. Here, you'll have the freedom to test bold ideas, learn fast and shape the future-not only for Sprout, but for the global brands we empower. If you're ready to set the bar higher, own your impact and accelerate your career, this is where you belong.

What you'll do

  • Customer Community Builder : Act as a champion of our customers and of the value Community brings to their success, by creating and managing end-to-end new online and in-person experiences that drive adoption, retention and advocacy
  • Program Ownership : Design and optimize workflows that support thoughtful customer experiences, program execution at scale, and consistent reporting on the business impact of Community programs
  • Lead with AI : Research, experiment, and implement new approaches from the rapidly evolving AI toolset to accelerate Community programs, transform the way the team works, and expand what we can deliver to the business through AI and automation
  • Collaborate for success : Partner closely with Lifecycle, Advocacy, Customer Education, Product Marketing, Field & Channel Marketing, and Customer Success to align strategies and scale impact

What you'll bring

If you enjoy driving customer value, building and nurturing communities that drive business results, and are excited about working in a collaborative, strategic, and action-oriented environment, we'd love to talk with you.

The minimum qualifications for this role include :

  • 8+ years of experience in marketing roles, including 6+ years in Customer Marketing, Product Marketing, Community Management, and / or Social Media Marketing roles
  • Proven track record of building customer-facing programs and experiences, both online and in-person
  • Comfortable navigating web-based community management tools, webinar software and online meeting platforms
  • Preferred qualifications for this role include :

  • Demonstrated community management experience for a B2B SaaS company
  • Exposure to professional social media marketing, social media marketers, and the evolving social media marketing landscape - especially influencer marketing, creators, and AI agents
  • Comfortable working in fast-paced environments with competing priorities; ability to prioritize high-impact work and drive alignment across teams
  • How you'll grow

    Within 1 month, you'll plant your roots by :

  • Completing onboarding and meeting key cross-functional partners across Marketing, Operations, and Data Engineering teams
  • Getting oriented to Sprout's customer community programs and supporting tools
  • Understanding priorities of your role and begin identifying opportunities for operational improvement
  • Within 3 months, you'll start hitting your stride by :

  • Taking ownership of key community workflows and customer-focused programs
  • Documenting current state programs and improvement opportunities across the customer journey
  • Partnering with Customer Marketing and Platform Managers to initiate "quick win" changes to minimize friction and improve customer engagement in the online community
  • Partnering with Field and Channel Marketing on similar "quick win" changes to improve customer experiences and engagement at in-person events
  • Within 6 months, you'll be making a clear impact through :

  • Drive and deliver implementation of new online and in-person Community programs
  • Actively track engagement and business impact metrics to develop recommendations for future strategies and improvements to programs and processes
  • Serve as a point person for the full breadth of Community programs and initiatives
  • Within 12 months, you'll make this role your own by :

  • Influencing how Sprout approaches Community Programs holistically-from objectives and processes to execution and reporting
  • Offering a roadmap to further evolve our community programs to meet our customers' and our own business needs throughout the lifecycle
  • Surprise us! Use your unique ideas and abilities to change your team in beneficial ways that we haven't even considered yet
  • Of course, what is outlined above is the ideal timeline but things may shift based on business needs and other projects and tasks could be added at the discretion of your manager.

    Our Benefits Program

    We're proud to regularly be recognized for our team, product and culture. Our benefits program includes :

  • Insurance and benefit options that are built for both individuals and families
  • Progressive policies to support work / life balance, like our flexible paid time off and parental leave program
  • High-quality and well-maintained equipment-your computer will never prevent you from doing your best
  • Wellness initiatives to ensure both health and mental well-being of our team
  • Ongoing education and development opportunities via our Grow@Sprout program and employee-led diversity, equity, and inclusion initiatives.
  • Growing corporate social responsibility program that is driven by the involvement and passion of our team members
  • Beautiful, convenient, and state-of-the-art offices in Chicago's Loop and downtown Seattle, for those who prefer an office setting
  • Whenever possible, Sprout wants to provide our team with the flexibility to work in the location that makes the most sense for them. Sprout maintains a remote workforce in many places in the United States. However, we are not set up in all states, so please look at the drop-down box in our application to see whether your state is listed. Few roles require an office setting. If your position requires a physical presence in a Sprout office, it will be evident in the job listing and your offer letter.

    Individual base pay is based on various factors, including work location, relevant experience and skills, the responsibility of the role, and job duties / requirements. In the United States, we have two geographic pay zones. For this role, our current base pay ranges for new hires are :

  • Zone 1 (New York, California, Washington) : $126,280.00 (min), $157,900.00 (mid), $189,420 (max) USD annually
  • Zone 2 (All other US states) : $114,800.00 (min), $143,500.00 (mid), $172,200.00(max) USD annually
  • The listed ranges represent the full earning potential in this position. Starting salaries for well-qualified new hires are typically around the midpoint of the range. These ranges were determined by a market-based compensation approach; we used data from trusted third-party compensation sources to set equitable, consistent, and competitive ranges. We also evaluate compensation bi-annually, identify any changes in the market and make adjustments to our ranges and existing employee compensation as needed.

    Base pay is only one element of an employee's total compensation at Sprout. Every Sprout team member has an opportunity to receive restricted stock units (RSUs) under Sprout's equity plan. Employees (and their dependents) are covered by medical, dental, vision, basic life, accidental death, and dismemberment insurance, and Modern Health (a wellness benefit). Employees are able to enroll in Sprout's company's 401k plan, in which Sprout will match 50% of your contributions up to 6% with a maximum contribution. Sprout offers "Flexible Paid Time Off" and ten paid holidays. We have outlined the various components to an employee's full compensation package here to help you to understand our total rewards package.

    Sprout Social is proud to be an Equal Opportunity Employer. We do not discriminate based on identity - race, color, religion, national origin or ancestry, sex (including sexual identity), age, physical or mental disability, pregnancy, veteran or military status, unfavorable discharge from military service, genetic information, sexual orientation, marital status, order of protection status, citizenship status, arrest record or expunged or sealed convictions, or any other legally recognized protected basis under federal, state, or local law. Because Sprout Social is a federal contractor, we affirmatively recruit individuals with a disability and protected veterans. Learn more about our commitment to diversity, equity and inclusion in our latest DEI Report .

    If you require a reasonable accommodation for any part of the interview process or to submit your application, please email us at accommodations@sproutsocial.com. Include the nature of your request and your preferred contact information. We'll do everything we can to support your success during our recruitment process while upholding your privacy. Please note that only inquiries regarding accommodations will receive a response from this email address; other inquiries will not be addressed (e.g., you send your resume but are not requesting an accommodation).

    For more information about our commitment to equal employment opportunity, please click here (1) Equal Opportunity Employment Poster and (2) Sprout Social's Affirmative Action Statement .

    Additionally, Sprout Social participates in the E-Verify program in certain locations, as required by law.

    #LI-REMOTE

    Sprout Social Inc. and its subsidiaries process personal data submitted through your application to assess your qualifications for employment and to inform our hiring decision and, where applicable, for required governmental reporting. For more information, please review Sprout's Global Applicant Privacy Notice .

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    Marketing Program Manager • Chicago, IL, United States

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