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Assistant Director, Athletic Communications
Assistant Director, Athletic CommunicationsPalm Beach Atlantic University • West Palm Beach, FL
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Assistant Director, Athletic Communications

Assistant Director, Athletic Communications

Palm Beach Atlantic University • West Palm Beach, FL
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Job Details

Assistant Director of Athletic Communications

Palm Beach Atlantic University  (PBA)is a thriving urban campus in the heart of South Florida, a globally connected, metropolitan community. PBA is a premier Christ-first university competing in 18 intercollegiate sports programs at the highest level of NCAA Division II athletics, Sunshine State Conference.

We are seeking an Assistant Director of Athletic Communications to provide leadership and support in athletic communications, media relations, and public relations for the Athletics Department. This role creates and manages content across digital platforms, overseeing gameday operations, and fostering strong relationships with internal and external stakeholders, including the media, athletics staff, and sports broadcasting students. The Assistant Director will contribute to the university’s dedication to promoting both athletic success and academic achievement among student-athletes.

Communication & Collaboration

  • Works closely with the athletics department staff, student-athletes, gameday staff, and PBA’s sports broadcasting students to ensure seamless communication across all stakeholders.
  • Maintains and creates content for the official athletics website as well as for social media and other platforms.
  • Assists with designing and implementing a social media plan to promote the athletic department.
  • Creates compelling content using Adobe Creative Suite to promote athletic department events and achievements.
  • Maintains meticulous records and historical archives of PBA’s digital assets.
  • Manages and organizes archives of photo, video, and graphic content.
  • Submits nominations for Conference, Regional, and National Awards.
  • Schedules and executes media days ensuring a smooth and seamless process for internal and external stakeholders.
  • Maintains regular contact with athletics staff, PBA sports broadcasting students, and gameday workers.
  • Collaborates with key external stakeholders such as external athletic conferences and associations as well as coaches and administrators from other institutions.

Game Day Tasks

  • Fulfills gameday roles such as statistics keeping, writing press releases, public address announcing, creating content, photography and videography.
  • Provides a safe and welcoming environment for student-athletes, coaches, staff and all visitors.
  • Writes game recap articles for assigned programs.
  • Assists with online video streams of home events through partnership with Sports Broadcasting majors.
  • Helps train, mentor, and supervise gameday staff and student workers.

    • Compliance

  • Adheres to all budgetary guidelines, as well as University, Sunshine State Conference (SSC) and NCAA rules and regulations.
  • Follows all facilities and operations budgetary guidelines, as well as University, Sunshine State Conference (SSC) and NCAA rules and regulations.
  • Attends mandatory compliance and departmental meetings as scheduled.

    • Administrative

  • Manages expenses ensuring they are kept within the program budget.
  • Oversees area performance management, functional training, talent development, and interviewing prospective student worker candidates.
  • Supports the Assistant Athletic Director for Communications in day-to-day functions including oversight of Graduate Assistants.
  • Other duties as assigned.

    • Qualifications

    EDUCATION :

    Bachelor's degree in sports management, communications, marketing, or a related field, required; Master's degree preferred, or equivalent experience.

    EXPERIENCE :

    1+ years of demonstrated knowledge of sports information processes, content creation proficiency, proven ability to collect and analyze data.

    ESSENTIAL COMPETENCIES (Knowledge, Skills, and Abilities)

  • Customer Service Orientation – Keeps internal and / or external key stakeholder(s), students, parents, faculty, staff and community partners in mind at all times.
  • Professionalism – Displays a high level of professionalism, timeliness, reliability, communication, and work ethic.
  • Christ-first Faith – Provides spiritual support to community members, including students, on their Christian faith journey.
  • Analytical Thinking & Decision Making – Identifies and understands trends and / or issues, connects data points through analysis and logical conclusions / actionable strategies.
  • Attention to Detail –Ability to efficiently and accurately focus on a specific task or number of tasks. Reviews details with a critical eye.
  • Conflict Management –Functions professionally and wisely during difficult conversations, while under stress, and while managing challenging situations.
  • Continuous Improvement – Implement or brainstorm ways to optimize a process .
  • Creativity – Ability to think creatively and design creative solutions to problems.
  • Develops Others – Ability to promote continuous improvementwithin teams and / or individuals.
  • Effective Communication – Expresses ideas and information in a clear and concise manner both verbally and in writing to convey clear, well-articulated messaging across a wide variety of audiences.
  • Establishes Trust – Gains the confidence of others by actions and words that promote being honest, forthcoming, and vulnerable.
  • Leadership / Influence –Ability to motivate, coach and develop others, as well as influence a group of people to achieve common goals, and implement university strategies. Strong supervisory skills.
  • Problem-solving – Anticipates, evaluates, diagnoses, and resolves problems in a systematic and fact-based manner.
  • Project and Time Management – Effective planning and priority setting. Ability to manage several complex projects simultaneously while working under pressure to meet deadlines.
  • Results Orientation & Accountability – Takes accountability and identifies, executes and drives actions to consistently achieve desired results.
  • Teamwork & Collaboration – Creates a climate that fosters commitment to a common vision and shared values that promote cooperation and working together through trust and support of others both departmentally and cross-functionally.
  • Technology – Strong aptitude to learn new technologies as department processes evolve.

    • ADDITIONAL REQUIREMENTS :

  • Ability to work non-routine hours during certain times of the year.
  • Ability to sit for prolonged periods of time.
  • Ability to traverse campus and stairs.
  • Ability to lift / move objects up to 25 pounds.
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