Job Description
Job Description
Description : Position Summary
The Social Media Coordinator is a dynamic and multifaceted role, ideal for someone who is flexible, reliable, highly organized, and takes initiative. This position supports the implementation of social media strategies and campaigns across Sweet July and Sweet July Skin’s digital platforms.
Key responsibilities include daily content scheduling, community interaction, content organization, and trend monitoring. The ideal candidate has a strong interest in the beauty and wellness industries, stays current on social media trends, and enjoys crafting fresh, engaging content. This is a non-exempt salaried position eligible for overtime pay.
Key Responsibilities
- Plan and schedule social media content across Instagram, TikTok, Facebook, and Pinterest.
- Create or support the production of social-first content (images, videos, Reels, GIFs, polls).
- Collaborate with cross-functional teams (marketing, retail, creative) to support product and campaign storytelling.
- Draft and post social copy that aligns with each brand’s voice.
- Assist in managing a social content calendar and ensure deadlines are met.
- Help respond to comments and messages, escalating as needed, and support community engagement strategies.
- Identify, engage, and coordinate with content creators and influencers.
- Tag posts for analytics and assist in gathering insights and preparing performance reports.
- Monitor trends, competitors, and platform updates to inform strategy.
- Assist in asset management and documentation for all digital campaigns.
- Support live activations, campaign launches, or influencer events as needed (occasionally during weekends or evenings).
Requirements : Qualifications
Bachelor’s degree in Communications, Marketing, or a creative fieldMinimum 2 years of professional experience managing social media or working in a creative role, ideally within the beauty or wellness sectorExcellent writing and editing skills with the ability to adapt tone and styleDetail-oriented, especially with grammar and consistency in brand voiceProficient in TikTok, Instagram, Facebook, and related scheduling toolsComfortable creating basic digital content (e.g., Canva, CapCut, Adobe Express)Familiar with TikTok content creation and trend cyclesComfortable with flexible hours, including occasional nights or weekendsStrong interest in beauty, food, and wellness cultureCompensation & Benefits
Estimated Salary Range : $60,000 – $72,000 (DOE and final leveling)Non-Exempt, eligible for overtime payFull benefits including medical, dental, vision, 401(k), PTO, and employee discounts