Sales Director

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Summary / Job Purpose :

The Director of Sales generates top-line revenue through outside direct sales and by identifying, developing, and maintaining property sales and marketing objectives. Responsible for maximizing the occupancy and the average daily rate of the Active Adult Community.

Main Responsibilities :

• Assists in the development of the Marketing Plan and Key account action plans.
• Cultivates lead sources through direct sales calls / appointments, cold calls, telemarketing, etc.
• Establishes and maintains close contact with assigned accounts and target accounts.
• Maintains well well-documented, accurate, organized, and up-to-date file management system to service the client, prospect, and employer in the most expedient, organized, and knowledgeable manner.
• Develop strong customer relations through frequent communication and professional, courteous, and ethical interpersonal interactions. Develops customer profiles and maintains an effective trace system, including dates and references, to best meet the client’s needs, resulting in superior account services and increased revenues.
• Conducts research, surveys, personal investigation, and studies marketplace and territory to effectively capitalize on the hotel’s / Community’s strengths and competitor’s weaknesses and capabilities.
• Controls departmental expenses on the property’s behalf to minimize hotel costs.
• Maintains active involvement in assigned community and industry organizations.
• Assists in ensuring that customers and residents are 100% satisfied with their hotel experience.
• Be aware of guest satisfaction scores and work toward increasing departmental and overall guest

and resident satisfaction.

Qualification Standards :

experience.

Seniority level

Seniority level

Director

Employment type

Employment type

Full-time

Job function

Industries

Hospitality

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