Job Description
Job Description
Salary : Job Overview
The Graphic Designer plays a pivotal role in creating compelling visual content that enhances client engagement across all platforms. This position requires a blend of creative vision and technical expertise to produce high-quality visual assets that align with client branding and marketing objectives. The role encompasses photo editing, graphic creation, visual storytelling, and brand consistency across all deliverables. Success requires exceptional attention to detail, proficiency with industry-standard software, a collaborative spirit, and the ability to balance creative innovation with tactical execution while meeting strict deadlines.
Visual Content Creation & Design
- Conceptualize and create original graphic designs that align with brand guidelines and marketing objectives
- Design engaging graphics for marketing campaigns, social media, OF, and promotional materials
- Develop visual concepts that effectively communicate brand messaging and appeal to target audiences
- Create cohesive visual systems that maintain brand consistency across all platforms
- Adapt designs to various formats and sizes while preserving visual integrity
- Stay current with design trends and apply innovative approaches to visual storytelling
Photo Editing & Visual Enhancement
Edit and enhance images to meet project specifications, creative guidelines, and high-quality standardsRetouch photographs to ensure professional presentation while maintaining an authentic appearanceApply color correction, composition adjustments, and visual effects as neededOptimize images for various platforms while preserving quality and loading efficiencyCreate visual consistency across photo assets used in multi-platform campaignsMaintain organized digital asset libraries for efficient retrieval and usageMarketing & Campaign Support
Collaborate with team members to create engaging graphics for games and live streams across all client pagesDesign promotional materials that drive audience engagement and conversionCreate visual assets for seasonal campaigns, special events, and targeted promotions Develop template systems that enable consistent but customizable marketing materials Support A / B testing by creating variant designs to optimize performanceTranslate marketing objectives into compelling visual storytellingTechnical Proficiency & Innovation
Utilize AI tools and professional photo editing software (e.g., Adobe Photoshop, Lightroom) to optimize workflows and improve efficiencyMaintain expertise in Adobe Creative Suite applications (Illustrator, InDesign, Premiere Pro)Implement best practices for file organization, version control, and asset management Research and integrate emerging design technologies and techniquesCreate responsive designs that function effectively across desktop and mobile platforms Develop efficient workflows to manage multiple projects simultaneouslyCollaboration & Communication
Work closely with the team to meet deadlines, ensure consistency across visual materials, and align with content strategyParticipate in creative brainstorming sessions and contribute design perspectives Communicate design concepts and rationales clearly to team members and leadersIncorporate feedback constructively while maintaining design integrityCoordinate with content creators to ensure visual and written elements complement each otherCollaborate cross-functionally to align visual assets with broader marketing initiativesQuality Control & Brand Governance
Review and refine images to maintain a high standard of visual presentation while ensuring alignment with client expectationsVerify all deliverables meet platform-specific requirements and technical specificationsEnsure consistent application of brand guidelines across all visual assetsConduct quality checks before final delivery of assetsDocument design standards and best practices for team referenceMonitor visual asset performance and refine approaches based on resultsStrategic Input & Innovation
Provide recommendations to enhance the overall quality and effectiveness of visual assetsSuggest innovative approaches to visual challenges based on industry trendsContribute to the evolution of client visual identities while maintaining brand integrity Proactively identify opportunities to improve visual storytelling and engagementDevelop style guides and visual systems that enhance brand recognitionProfessional discretion : Handle unique content types with professionalism, maintaining strict confidentiality at all timesQualifications
1-2 years of experience as a Graphic Designer, with Marketing Agency background or with advertising experience / portfolioProficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, Lightroom, Premiere Pro)Strong skills in photo editing, retouching, and color correctionAbility to design for both desktop and mobile platformsOrganized and able to manage multiple projects simultaneouslyExcellent attention to detail and a willingness to incorporate feedbackProfessionalism and discretion when handling sensitive contentremote work