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Sales and Marketing Director for Assisted Living Community
Sales and Marketing Director for Assisted Living CommunityStoneheaven • Saint Paul, MN, US
Sales and Marketing Director for Assisted Living Community

Sales and Marketing Director for Assisted Living Community

Stoneheaven • Saint Paul, MN, US
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Job Description

Stonehaven Senior Living Assisted Living Community located in Eagan, MN is seeking a Sales & Marketing Director to join their administrative team!

The Sales & Marketing Director plays an integral role in the success of our team, our community and creating a place our residents are proud to call home. The primary purpose of this position is to increase / maintain occupied units and census through the sales process, and secondarily to coordinate marketing activities to further the Community brand.

Wage : $60K-$66K, based on experience

Full-time, day shift

PLATINUM SERVICE :

It is our commitment to help each resident lead a purposeful life and we strive to deliver an exceptional experience through Platinum Service®.

WHY WORK FOR US :

  • Comprehensive Health Plan Options
  • Medical and Prescription Coverage
  • Dental and Vision Coverage
  • FSA & HSA Account Options
  • Access to Health Care & Mental Health E-Visits
  • $10k Life Insurance Coverage
  • Supplemental Insurance Options
  • Pet Insurance
  • 401(k) Retirement Savings Plan with Generous Company Matching Benefits
  • Paycheck Advances with Rain Instant Pay
  • Employee Support Program (EAP)
  • Tuition Discounts & Reimbursement with Rasmussen College
  • Team Member Referral Bonus
  • Shift Differentials
  • LifeMart Employee Discounts
  • Generous Paid Time Off & Discounted Travel Accommodations
  • Childcare Discounts
  • Rent Discounts
  • Benefits available to eligible employees with enrollment in a medical insurance plan. Eligibility may vary by position, average hours worked, length of service, and / or location.

Essential Job Functions

  • Engage in selling the community by managing inquiries and prospects through the sales cycle to deposit and move-in.
  • Develop and maintain a Customer Relationship Management database of all prospects and community contacts to track all sales activities.
  • Maintain weekly productivity goals to achieve the number of leads and deposits.
  • Work with other staff to identify new and potential referral sources and develop productive relationships.
  • Manage a quarterly marketing plan by executing the tactical activities (as identified in the plan) to reach census goals.
  • Participates in the planning and implementation of marketing events designed to cultivate new prospects, professional referrals and to promote the community.
  • Represents the facility at professional events on- and off-site to educate and inform the participants on the facility's capabilities and product offerings.
  • Track department's expenses to budget monthly and annually and submit expenditures to Executive Director for review, recommendations, and approval.
  • Manage marketing inventory of collateral and branded promotion items and stay within the projected budget at all times.
  • Determine staffing requirement necessary to meet the department's needs.
  • Recruits, interviews, hires, and trains staff in the department.
  • Oversees the daily workflow of the department.
  • Performs other job-related duties as assigned.

    • Knowledge and Critical Skills

  • Be able to make independent decisions and follow instructions.
  • Deal tactfully with personnel, prospects, residents, family members, visitors, government agencies / personnel, and the general public.
  • Capable of working with ill, disabled, elderly, and emotionally upset people within the facility.
  • Communicate effectively in a manner that is sufficient for effective communication with supervisors, team members, prospects, residents, and families.
  • Knowledge of Microsoft Office Suite.

    • Education and Experience

  • Must meet all applicable state and federal requirements for this position.
  • Bachelor's degree and / or 3 years of experience in Sales & Marketing preferred.
  • Proficiency with sales and marketing tools preferred.

    • Supervisory Responsibility

    This position has direct reports and supervisory requirements.

    WHO WE ARE :

    INSERT FACILITY INFORMATION

    SUMMARY OF ROLE :

    The Sales & Marketing Director plays an integral role in the success of our team, our community and creating a place our residents are proud to call home. The primary purpose of this position is to increase / maintain occupied units and census through the sales process, and secondarily to coordinate marketing activities to further the Community brand.

    PLATINUM SERVICE :

    It is our commitment to help each resident lead a purposeful life and we strive to deliver an exceptional experience through Platinum Service®.

    SHIFT : NEED SHIFT INFO

    WAGE : NEED WAGE INFO

    WHY WORK FOR US :

  • Comprehensive Health Plan Options
  • Medical and Prescription Coverage
  • Dental and Vision Coverage
  • FSA & HSA Account Options
  • Access to Health Care & Mental Health E-Visits
  • $10k Life Insurance Coverage
  • Supplemental Insurance Options
  • Pet Insurance
  • 401(k) Retirement Savings Plan with Generous Company Matching Benefits
  • Paycheck Advances with Rain Instant Pay
  • Employee Support Program (EAP)
  • Tuition Discounts & Reimbursement with Rasmussen College
  • Team Member Referral Bonus
  • Shift Differentials
  • LifeMart Employee Discounts
  • OnShift Engage Bonus and Incentives
  • Generous Paid Time Off & Discounted Travel Accommodations
  • Childcare Discounts
  • Rent Discounts
  • Benefits available to eligible employees with enrollment in a medical insurance plan. Eligibility may vary by position, average hours worked, length of service, and / or location.
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    Sales And Marketing Director • Saint Paul, MN, US

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