Marketing Data Analyst

Job Description

Job Description

Description :

AMBA is seeking a sharp, data-driven Marketing Analyst to join our growing Marketing Team! We’re looking for someone who excels in critical thinking, problem-solving, and data analysis, and who thrives in a collaborative, fast-paced environment.

About AMBA

Since 1981, AMBA has been a trusted provider of essential coverage for retired public servants nationwide. Our reach extends to diverse groups, including hardworking public employees, state retirees, educators, military personnel, trade professionals, firefighters, law enforcement, Unions, Alumni groups, Allied Healthcare, and other non-profit associations. As a full-service marketing and membership development company, we proudly offer outstanding insurance services to our vast network of 44 million members across 450+ associations in all 50 states.

Benefits

• Comprehensive benefits package including medical, dental, and vision insurance, spending accounts, and other voluntary benefits.
• Annual Bonus Program.
• Corporate 401k Matching.
• Generous time off including vacation days, 10 paid company holidays, and paid parental leave.
• Sick time that can be used for both physical and mental wellness days.
• Community Involvement perks, including 1 paid day off each year to volunteer with a local charity of your choice and company volunteer events.
• Free, confidential counseling and support through our Employee Assistance Program (EAP), available to all employees and their families.
• Support & development to cultivate your knowledge and continuing education to support your professional designations.
• Business casual dress code.
• Hybrid work arrangement.

About the Role

The Marketing Data Analyst is responsible for analyzing data to provide actionable insights, improve campaign effectiveness, and drive business growth. This role involves monitoring key performance metrics, creating detailed reports, and collaborating with cross-functional teams to create new marketing strategies .

The Day-to-Day

Gather data from our marketing data warehouse and various marketing platforms (e.g., Google Analytics, CRM systems, social media platforms, and email marketing tools).

Develop and monitor dashboards and reports to track key performance indicators (KPIs) for marketing initiatives (e.g., ROI, lead generation, customer acquisition cost).

Support campaign tracking & development by providing data-driven recommendations on target audiences, channels, and strategies.

Create detailed reports and visualizations to communicate findings to marketing teams, executives, and other stakeholders.

Analyze customer behavior and journey data to support personalization and segmentation strategies.

Work closely with marketing, finance, sales, and product teams to align data insights with business goals.

Leverage tools such as Tableau, Power BI, SQL and marketing automation platforms to analyze and interpret data.

Requirements :

AMBA is an equal opportunity employer committed to providing a workplace free from harassment and discrimination. We celebrate the unique differences of our employees because that is what drives curiosity, innovation, and the success of our business. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, gender identity or expression, age, marital status, veteran status, disability status, pregnancy, parental status, genetic information, political affiliation, or any other status protected by the laws or regulations in the locations where we operate. We value diversity and the skills, knowledge, and experience that difference brings to our culture, attracting top talent with shared values and forming the foundation for a great place to work.