Marketing Operations Lead

SolmetexNorthborough, MA, US

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Job Description

Join the Industry Leader in Dental Water Solutions – Solmetex® is Growing!

At Solmetex®, we don’t just manage water —we revolutionize how dental practices handle it, ensuring cleaner, safer water from start to finish. Since setting the gold standard with our Hg5® Amalgam Separator in 1999, we’ve been on a mission to protect patients, practitioners, and the planet by keeping toxic emissions out of public water systems.

Fast forward to today, and we’re the only company offering a full, end-to-end water management system for dental offices. Through strategic acquisitions and cutting-edge innovations, we’ve expanded our portfolio of environmentally efficient, compliance-driven solutions—all while delivering unparalleled customer support. With regulatory approvals from the US-FDA, EPA, NSF, and EU-MDR, we don’t just meet standards; we set them.

Why Join Us?

We’re at an exciting stage of growth, with expanded capabilities that are driving us forward faster than ever. Now, we’re looking for passionate, talented people to help us scale our success. If you’re ready to be part of a team that’s making a real impact—protecting patients, improving dental practices, and safeguarding the environment —then we want to hear from you!

Be Part of Something Bigger. Let’s create a future of safer patients, safer water, and a safer environment—together.

Apply now and help us lead the way in dental water solutions!

SUMMARY

The Marketing Operations Lead is responsible for owning and optimizing the operational infrastructure of the marketing function. This role ensures seamless execution of marketing programs, manages systems and processes, and drives efficiency across brand initiatives, advertising, customer engagement, and channel support. As a key member of the marketing leadership team, this individual will coordinate cross-functional efforts and serve as the operational backbone of the department.

KEY RESPONSIBILITIES

Marketing Program Execution & Coordination

Lead operational planning and execution of product sampling, branded merchandise, and customer subscription programs.

Partner with brand leads to support 360°ree; marketing campaigns, ensuring timely delivery and alignment across teams.

Manage distributor channel communications and resources to maintain brand consistency and accessibility.

Coordinate internal communications for marketing launches, collateral updates, and events.

Marketing Systems & Process Ownership

Administer marketing technology platforms (CRM, marketing automation, asset libraries); ensure data integrity and system integration.

Develop and maintain dashboards to track campaign performance, ROI, and program metrics.

Identify and implement workflow improvements to enhance team efficiency and scalability.

Create and maintain SOPs for recurring marketing operations activities.

Document & Asset Management

Oversee content updates and version control for marketing and sales documents.

Manage distribution of updated materials to internal teams and external partners.

Maintain partner portals / shared drives with current tools, assets, and collateral.

Tradeshow & Event Operations

Support Commercial Operations with event planning and logistics, including coordination with agencies and vendors.

Manage visual concepts, promotional assets, and internal alignment for trade shows and educational events.

Budget & Vendor Management

Track marketing budgets and assist with invoice processing and financial coordination.

Manage vendor relationships for print, promotional goods, and marketing services.

Monitor inventory levels of collateral and branded merchandise.

Strategic & Functional Support

Support brand teams with sales performance analysis and forecasting.

Collaborate with agency partners to develop and execute annual advertising plans across digital, print, and SEM channels.

Ensure compliance with brand, regulatory, and quality standards across all deliverables.

Stay informed on industry regulations (e.g., EPA water safety) and support market education initiatives.

KNOWLEDGE, SKILLS, AND ABILITIES

Ability to lead cross-functional initiatives and influence without authority.

Strong analytical, organizational, and communication skills.

Strong communication skills, oral and written, are essential.

QUALIFICATIONS

Bachelor’s degree in Marketing, Communications, or related field.

5+ years of experience in marketing operations, brand marketing, or project management.

Experience in dental or medical device industry preferred.

Proficiency in CRM, CMS (e.g., WordPress), and marketing automation platforms.

WORKING CONDITIONS

The physical demands and work environment described below represent the activities and surroundings of the positions. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.

Office-based role with light physical activity; prolonged periods of computer work.

Occasional lifting of equipment up to 15 lbs.

Solmetex provides benefits such as competitive salary, medical, dental, vision, company paid Life insurance & LTD, 401k retirement plan with Safe Harbor matching along with paid vacation, sick time, and holidays.

No relocation or sponsorship assistance available.

Monday through Friday, 8 : 30am to 5pm with hybrid availability.

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Marketing Lead • Northborough, MA, US