Marketing Data Analyst - Growth and Forecast

Overview

We’re growing our digital team — the group responsible for everything from lead generation and customer journey mapping to digital advertising, data orchestration, and activation. This role is designed for a recent graduate or someone with 1–2 years of experience who’s excited about how data powers marketing, advertising, and customer growth.

As a Marketing Data Analyst, you’ll work at the intersection of data engineering, analytics, and digital marketing : connecting systems, analyzing engagement and ad performance, and helping forecast customer growth. Your work will directly support the sales and marketing teams by ensuring the right data flows into the right places at the right time — from ad platforms to CRM reporting.

This is a great opportunity for someone who wants to see the business impact of their work — helping the company understand prospects, optimize advertising, personalize engagement, and forecast growth through data. Applicants are required to submit a 1–2 minute video introduction with their application.

What You’ll Do

Support the collection, orchestration, and activation of marketing and advertising data across platforms (CRM, automation, Google / Meta / LinkedIn Ads, analytics tools).

Build and maintain pipelines and reverse ETL processes that keep dashboards, campaigns, and CRM systems up to date.

Develop forecasting models and reports that connect engagement and advertising spend to revenue growth.

Produce clear ad performance reports that highlight ROI, efficiency, and optimization opportunities.

Apply statistical and analytical methods to uncover customer journey patterns, lead quality drivers, and campaign impact.

Create dashboards and visualizations to make insights accessible for marketing, sales, and leadership.

Collaborate with cross-functional teams to ensure data is powering campaigns effectively.

Experiment with AI tools to speed up workflows and enhance analytics.

Qualifications

Must-haves

Bachelor’s or Master’s degree in a data-related field (Data Science, Computer Science, Marketing Analytics, Statistics, or similar).

1–2 years of experience (professional, internship, or research) working with data in a marketing, advertising, or analytics context.

Proficiency with Python, SQL, or similar languages for data manipulation and analysis.

Familiarity with BI / visualization tools (e.g., Tableau, Power BI, Looker, etc.).

Strong communication skills and ability to translate data into business recommendations.

Nice-to-haves

Exposure to digital advertising platforms (Google Ads, Meta Ads, LinkedIn Ads, etc.) and their reporting ecosystems.

Experience with marketing technology stacks (CRM, automation, customer data platforms).

Experience with data orchestration or reverse ETL tools.

Coursework or projects in forecasting, marketing analytics, or campaign optimization.

Examples of how you’ve used AI tools to support analytics or marketing workflows.

Why Join Us

This role is a chance to apply your data skills directly to marketing and advertising challenges — helping our business understand prospects, optimize campaigns, and forecast growth. You’ll gain hands-on experience in marketing data pipelines, advertising analytics, and forecasting, while working closely with digital, sales, and marketing leaders. You’ll also have opportunities to grow into advanced areas like customer journey analytics, predictive modeling, and marketing data strategy.

Job Details

Seniority level : Entry level

Employment type : Full-time

Job function : Information Technology

Industries : Telecommunications

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