Sr. Data Analyst

Sr. Data Analyst

Tombras, a 400+ person, full-service, national advertising agency with a digital mindset, is seeking a Sr. Data Analyst. Where you'll be working : Knoxville or Atlanta. Relocation may be provided.

The Sr. Data Analyst will report directly to the Associate Director and VP, Analytics. You will be managing the planning, execution, evaluation, and effective communication of data-driven, digital results and insights. This includes the development and implementation of holistic, cross-channel measurement (and testing) plans.

What You'll Be Doing :

• Developing (with team) and executing cross-channel media measurement and testing plans
• Developing (with team) and executing sales funnel analysis, lifetime value analysis, customer segmentation, and forecasting
• Developing (with team) and executing tagging strategy
• Ensuring appropriate analytics integration into agency production processes
• Interpreting media marketing data and analyze its effects on KPIs and ROI
• Delivering analyses (i.e. insights and actions) via the appropriate means (e.g. dashboards, deep dive analyses, infographics, etc.)
• Presenting results in a simple, story-telling fashion
• Collaborating with numerous partners and agency departments to keep analyses integrated and focused.

What You Bring :

Tombras Analytics sits at the cornerstone of Connecting Data + Creativity for Business Results and delivers Diagnostic, Descriptive, Predictive, and Prescriptive Analytics across both internal teams and a diverse global, national, and regional client base. We are a passionate team of 20+ professionals dedicated to pushing the boundaries of analytics to help our clients discover opportunities, capitalize on trends, create efficiencies, and improve marketing and business results for maximum growth.

You'll be joining one of the top independent agencies in North America. Connecting Data & Creativity for Business Results is working for our clients and creating a flywheel effect fueling both client and agency growth. You'll be a part of a highly creative agency that has been recognized by AdAge, Adweek, Communication Arts, Fast Company, Forbes, and Fortune. Tombras was recently named 2025 AdAge Agency of the year and 2024 AdAge Independent Agency of the Year.

Tombras Benefits : Family - It comes first, on every list. Tombras has been family-run since day 1, we strive to facilitate a family-oriented environment rooted in supporting one another. Dog-friendly offices Unlimited PTO Generous parental leave for primary and non-primary caregivers. Medical (PPO or High Deductible option) for employee + dependents 401(k) Participation Employer-paid Dental & Vision A company culture of promotions from within and an atmosphere allowing for varied and rapid career development. New, Modern building in Downtown Knoxville Want more reasons to work at Tombras? Check out the latest Tombras News and Our Values.

Tombras is proud to be an equal opportunity employer dedicated to pursuing and hiring a diverse workforce. Tombras is an E-Verify employer and participates in the E-Verify program.