Sr. Account-based Marketing (ABM) Manager

About Us

At Cloudflare we are on a mission to help build a better Internet. Today the company runs one of the worlds largest networks that powers millions of websites and other Internet properties for customers ranging from individual bloggers to SMBs to Fortune 500 companies. Cloudflare protects and accelerates any Internet application online without adding hardware installing software or changing a line of code. Internet properties powered by Cloudflare all have web traffic routed through its intelligent global network which gets smarter with every request. As a result they see significant improvement in performance and a decrease in spam and other attacks. Cloudflare was named to Entrepreneur Magazines Top Company Cultures list and ranked among the Worlds Most Innovative Companies by Fast Company.

We realize people do not fit into neat boxes. We are looking for curious and empathetic individuals who are committed to developing themselves and learning new skills and we are ready to help you do that. We cannot complete our mission without building a diverse and inclusive team. We hire the best people based on an evaluation of their potential and support them throughout their time at Cloudflare. Come join us!

Locations - San Francisco CA Austin TX Seattle WA and Denver CO

Role Summary

We are seeking a strategic and experienced Senior Account Based Marketing Manager to lead 1 : 1 ABM for our largest and most strategic accounts. This critical role is responsible for driving hyper-personalized engagement and measurable revenue growth within a defined list of high-value targets.

You will focus on engaging executive decision-makers at West Coast enterprise accounts specifically hyperscale tech organizations. As a key member of the Americas ABM team you will collaborate cross-functionally with our Value Team Executive Briefing Team References Team and Field Marketing organization to deliver bespoke marketing plans customized interactions and customer-informed content ensuring opportunity progression. This includes working hand-in-hand with Account Executives throughout the entire customer journey to deliver best in class marketing.

Key Responsibilities

• Design and execute data-driven strategies and marketing plans for a defined portfolio of 10 strategic accounts.
• Conduct comprehensive research to develop tailored value propositions that drive personalized content and executive-level messaging working with our Value and Product marketing teams. Updating positioning as needed.
• Own and execute full-funnel ABM campaigns for 1 : 1 accounts including audience segmentation and channel mix planning (display paid social direct mail content syndication and in-person experiences) that deliver personalized experiences.
• Work cross-functionally and coordinate with field / events teams to integrate in-person experiences into ABM initiatives seamlessly.
• Track and report on performance monthly and quarterly sharing key metrics engagement changes and new opportunities and applying these to marketing plans.
• Utilize and champion key marketing tools (e.g. Demandbase Tableau SFDC) and provide actionable reports to key stakeholders and leadership.
• Work across organizational teams effectively including the broader marketing team channel partners and sales to drive effective collaboration through influence that provides seamless marketing from Cloudflare as one team.

Required Qualifications

Compensation

Compensation may be adjusted depending on work location

Equity

This role is eligible to participate in Cloudflares equity plan.

Benefits

Cloudflare offers a complete package of benefits and programs to support you and your family. Our benefits programs can help you pay health care expenses support caregiving build capital for the future and make life a little easier and fun! The below is a description of our benefits for employees in the United States and benefits may vary for employees based outside the U.S.

Health & Welfare Benefits

Financial Benefits

Time Off

What Makes Cloudflare Special

Were not just a highly ambitious large-scale technology company. Were a highly ambitious large-scale technology company with a soul. Fundamental to our mission to help build a better Internet is protecting the free and open Internet.

Project Galileo : Since 2014 weve equipped more than 2400 journalism and civil society organizations in 111 countries with powerful tools to defend themselves against attacks that would otherwise censor their work technology already used by Cloudflares enterprise customers at no cost.

Athenian Project : In 2017 we created the Athenian Project to ensure that state and local governments have the highest level of protection and reliability for free so that their constituents have access to election information and voter registration. Since the project weve provided services to more than 425 local government election websites in 33 states.

1.1.1.1 : We released 1.1.1.1 to help fix the foundation of the Internet by building a faster more secure and privacy-centric public DNS resolver. This is available publicly for everyone to use - it is the first consumer-focused service Cloudflare has ever released. Heres the deal - we dont store client IP addresses never ever. We will continue to abide by our privacy commitment and ensure that no user data is sold to advertisers or used to target consumers.

Sound like something youd like to be a part of Wed love to hear from you!

This position may require access to information protected under U.S. export control laws including the U.S. Export Administration Regulations. Please note that any offer of employment may be conditioned on your authorization to receive software or technology controlled under these U.S. export laws without sponsorship for an export license.

Cloudflare is proud to be an equal opportunity employer. We are committed to providing equal employment opportunity for all people and place great value in both diversity and inclusiveness. All qualified applicants will be considered for employment without regard to their or any other persons perceived or actual race color religion sex gender gender identity gender expression sexual orientation national origin ancestry citizenship age physical or mental disability medical condition family care status or any other basis protected by law. We are an AA / Veterans / Disabled Employer.

Cloudflare provides reasonable accommodations to qualified individuals with disabilities. Please tell us if you require a reasonable accommodation to apply for a job. Examples of reasonable accommodations include but are not limited to changing the application process providing documents in an alternate format using a sign language interpreter or using specialized equipment. If you require a reasonable accommodation to apply for a job please contact us via e-mail at or via mail at 101 Townsend St. San Francisco CA 94107.

Required Experience :

Manager

Key Skills

Instrument,Architectural Design,Basic,Jni,Blogging

Employment Type : Full Time

Experience : years

Vacancy : 1

Monthly Salary Salary : 135000 - 165000