Associate Media Director

Associate Media Director

We are seeking an Associate Media Director to be hands-on in planning and activation for both online and offline strategies for a new client in the B2B space. The Associate Director is responsible for driving media strategy and ensuring the program meets client objectives and KPIs. The Associate Director will partner with clients and agency partner teams to develop strategy and tactical plans to execute media most effectively across core digital media tactics including search, social, display, programmatic video as well as integrate and execute strategy for key offline channels as needed. The Associate Director is accountable for working with the team to ensure performance is hitting KPIs and meeting client goals, providing oversight as necessary. Proven excellence and experience in digital media required.

You Will :

• Responsible for gathering the research and data needed to formulate strategic plans that will grow client business
• Lead client relationship as day-to-day contact and partner agencies (where applicable) by ensuring a seamless communication process
• Coordination of streamlining omni-channel strategies with key partners
• Responsible for presenting strategic recommendations, soliciting feedback and ensuring team can execute on strategy to effectively hit goals
• Reports to Media Director, but acts as key day-to-day account lead over team
• Actively contribute to account strategy, including annual budget development, KPIs, partner selection, new tactics, and tracking industry developments.
• Develop skills by participating in ongoing training, workshops, etc.
• Support in any new business pitches and related work as required
• Mastery of all relevant tools for reporting, analytics and competitive analysis
• Responsible for timely response to daily communication regarding campaign level inquiries (client, vendors, internal)
• Maintain professional, productive rapport with sales representatives / media vendors

You Have :

What We Offer :

The Talent Team at Critical Mass is focused on ensuring we provide the best training, onboarding, and employee experience possible! Our new hires & employees are the future of our organization, and we want to set you up for long-term success. In an effort to do so, we expect our team to work from an office a minimum of 3 days a week.

Salary Range : $110,000 - $140,000 USD

Critical Mass is an equal opportunity employer.