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Associate Media Planner
Associate Media PlannerAltice USA • Long Island City, NY, United States
Associate Media Planner

Associate Media Planner

Altice USA • Long Island City, NY, United States
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Optimum Media

Introducing Optimum Media. Driven by the power of Optimum, Optimum Media is our innovative multiscreen advertising sales and media consultancy business servicing small to medium business as well as national, political, media & entertainment and agency clients across the United States.

Our team is comprised of Sales Executives, Software Engineers, Data Analysts, Ad Operations, Marketing Professionals, Product Managers and more.

If you are tech-savvy, data-driven, client focused, and solutions oriented this brand is for you!

Job Summary

An Associate Media Planner's role on the Campaign Management team works side by side with the Media Planner in order to create, execute, and facilitate delivery of effective advertising campaigns for our largest internal client - Corporate Marketing. The role also involves working with the rest of the campaign management team on implementing national campaigns for Ampersand. This position will operate in a fast-paced environment juggling multiple projects. This role will provide support across each of the following business units : B2C, B2B, Mobile, News, Optimum Marketing, PSA's, Coop and Ampersand. With knowledge of their KPI's, target demo, campaign timelines, creative / copy changes, the Associate Media Planner participates in stakeholder meetings to understand which efforts are priority on a monthly basis, and help plan / track how our internal inventory will be implemented for each effort. The Associate Media Planner works closely with internal traffic teams, ensuring orders are entered properly, ad copy is applied, and schedules start on time, including revisions, makegoods and post-campaign analysis. The Associate Media Planner has experience with planning tools and process applications. Advanced knowledge of all applications including : Strata, TIM, XGL, and DOMO.

Responsibilities

  • Working in conjunction with the Media Planner on the creation and execution of the cross-channel schedules for all Optimum Business units in Optimum East and West which include B2C, B2B, Mobile, News properties : News 12, Optimum Marketing, Coop Programming and Government Affairs.
  • Providing overall support to the Media Planner and working as a team to fully support Marketing and Ampersand.
  • Aid in scheduling spots, export and activate orders and order revisions properly into software.
  • Manage creative trafficking, communicating any issues.
  • Coordinate with 3rd parties (Cox / Comcast / Spectrum) to ensure they have copy for our zones.
  • Post-campaign analysis for East and West Optimum Business Units.

Qualifications

  • Bachelor's degree preferred
  • Proficient computer skills with : Office 365, Excel, PowerPoint, Word, Google Docs, Outlook and Teams
  • Working knowledge of advertising media landscape, terminology, TV advertising
  • Prior experience with sales order processing, media planning applications, or scheduling software
  • Highly skilled at communication, organization, time management, interpersonal and team collaboration
  • Possess an analytical mindset, with an aptitude for math, statistics, and attention to details
  • Adaptability, resourcefulness, demonstrating proactive problem solving and decision-making
  • We are an Equal Opportunity Employer committed to recruiting, hiring and promoting qualified people of all backgrounds regardless of gender, race, color, creed, national origin, religion, age, marital status, pregnancy, physical or mental disability, sexual orientation, gender identity, military or veteran status, or any other basis protected by federal, state, or local law.

    The Company collects personal information about its applicants for employment that may include personal identifiers, professional or employment related information, photos, education information and / or protected classifications under federal and state law. This information is collected for employment purposes, including identification, work authorization, FCRA-compliant background screening, human resource administration and compliance with federal, state and local law.

    Applicants for employment with The Company will never be asked to provide money (even if reimbursable) as part of the job application or hiring process. Please review our Fraud FAQ for further details.

    Pay is competitive and based on a number of job-related factors, including skills and experience. The starting pay rate / range at time of hire for this position in the posted location is$42,000.00-$69,000.00 / year. The rate / range provided herein is the anticipated pay at the time of hire, and does not reflect future job opportunity.

    We appreciate your interest in this opportunity. Applicants must be authorized to work for ANY employer in the U.S. Please note that at this time, we do not provide visa sponsorship for employment.

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    Associate Planner • Long Island City, NY, United States

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