Sr Director Analyst, Advising Product Marketing Leaders in Tech Companies - Remote US, Remote Canada

Senior Director, Analyst - Advising Product Marketing Leaders in Tech Companies

( Remo t e - US or Canada)

About the role :

Gartner Analysts are industry thought leaders who create must-have research, market predictions and best practices for a broad range of world-leading organizations. A Senior Director serves as a leader within Gartner's Research and Advisory sector, establishing oneself as a credible voice within their designated market at local, regional, and global levels. Utilizing exceptional research and analytical skills, a Senior Director plays a significant role in producing pragmatic and provocative research which Gartner clients consume and apply to propel their business toward key objectives . They are a trusted source of advice for clients, reinforcing Gartner's value every day by engaging them via in-person meetings, virtual meetings, sales support visits and Gartner conferences to discuss complex client challenges and offer appropriate recommendations .

This Analyst sits within Gartner's Marketing & Communications Tech Marketing practice and will guide Product Marketing Leaders and their teams in transforming their functions for business impact. As disruptive forces inside and outside the enterprise are resetting the expectations and objectives of B2B Tech Market ing Leaders, this role will focus on p roduct m arketing l eadership and s trategy (including o rg, t alent, m easurement) and the AI / agentic AI transformation of product marketing and go-to-market.

Successful candidates will leverage a deep understanding of p roduct m arketing l eader sensibilities to advise product marketing leaders in enterprise or upper midsize companies on :

Product Marketing Leadership

Develop strategic marketing plans that align product marketing strategies, objectives , activities and resources to the enterprise vision, goals and strategic outcomes

Prove and articulate the value of product marketing to the enterprise to increase understanding of product marketing's role, show its impact to CMO / enterprise priorities, and secure budget and resources

Evolve the product marketing function by integrating AI , agentic AI and automation to enhance team effectiveness, streamline workflows, and enable data-driven decision making

Lead through complex business dynamics such as mergers and acquisitions, organizational restructuring, and product portfolio rationalization

Go-to-Market Strategy and Execution

Define the role of product marketing in go-to-market and establish cross-functional collaboration with peers to deliver business growth goals and increase effectiveness and agility

Evolve go-to-market strategy and execution to plan for and implement emerging AI tech, tools and use cases

Build and execute go-to-market marketing strategies that are resilient to change and deliver value, specifically demonstrating marketing impact on and accountability for business growt h

Lead teams responsible for go-to-market strategy and execution, including :

M arket / competitive intelligence, including research and analysis on market trends, competitor strategies, and evolving buyer behaviors

Segmentation, buyer personas and vertical marketing strategy

P roduct / portfolio positioning , messaging, and storytelling

Product launch planning and execution, minimizing risk and maximizing market impact

Sales and buyer enablement

Customer advocacy

Navigate complex challenges such as product portfolio rationalization, market entry into new regions, product re-positioning , etc.

What you will do :

Deliver high-quality actionable advice to an executive client audience through a variety of media.

Write evidence-based content that is clear and actionable.

Create and deliver presentations for webinars and other client-facing Gartner events.

Deliver outstanding sales and service support to retain and grow the Gartner business.

Build credibility as an industry expert to represent Gartner research, methodology and strategy.

Actively participate in innovation, ideation, and research discussions and collaborate effectively with peers in our research community.

Be a mentor and a coach by supporting more junior team members

What you will need :

Experience as a former Product Marketing Leader for a software or tech services company, either corporate or for large business uni t

Bachelor's degree or equivalent experience; Graduate degree preferred

12+ years of relevant product marketing and / or B2B tech marketing experience

An informed understanding of the challenges facing Product Marketing L eaders within the enterprise and drivers of business impact

Extensive experience leading development and execution of product marketing strategies , including go-to-market activities that drive enterprise growth

Experience in native and embedded AI technologies used across product marketing activities

Demonstrated executive presence; can immediately establish credibility with executives and additional stakeholders

Strong organizational skills; ability to work under tight deadlines and produce high quality deliverables

Strong written and verbal proficiency , analytical and presentation skills; ability to engage clients and respond effectively to questions

Proficient in analyzing and synthesizing data; can effectively apply patterns and frameworks while drawing and defending conclusions to client challenges

Strong communicator who is able to explain complex concepts concisely and simply

Subject matter expert comfortable presenting at large and small-scale speaking engagements

Ability to work independently, while also being intrinsically motivated to collaborate across teams and support the workflow of others, in a multicultural global team

Ability to represent Gartner's research methodology and strategies effectively at all levels

Who are we?

At Gartner, Inc. (NYSE : IT), we guide the leaders who shape the world.

Our mission relies on expert analysis and bold ideas to deliver actionable, objective business and technology insights, helping enterprise leaders and their teams succeed with their mission-critical priorities.

Since our founding in 1979, we've grown to 21,000 associates globally who support ~14,000 client enterprises in ~90 countries and territories. We do important, interesting and substantive work that matters. That's why we hire associates with the intellectual curiosity, energy and drive to want to make a difference. The bar is unapologetically high. So is the impact you can have here.

What makes Gartner a great place to work?

Our vast, virtually untapped market potential offers limitless opportunities - opportunities that may not even exist right now - for you to grow professionally and flourish personally. How far you go is driven by your passion and performance.

We hire remarkable people who collaborate and win as a team. Together, our singular, unifying goal is to deliver results for our clients.

Our teams are inclusive and composed of individuals from different geographies, cultures, religions, ethnicities, races, genders, sexual orientations, abilities and generations.

We invest in great leaders who bring out the best in you and the company, enabling us to multiply our impact and results. This is why, year after year, we are recognized worldwide as a great place to work.

What do we offer?

Gartner offers world-class benefits, highly competitive compensation and disproportionate rewards for top performers.

In our hybrid work environment, we provide the flexibility and support for you to thrive - working virtually when it's productive to do so and getting together with colleagues in a vibrant community that is purposeful, engaging and inspiring.

Ready to grow your career with Gartner? Join us.

Gartner believes in fair and equitable pay. A reasonable estimate of the base salary range for this role is 152,000 USD - 190,000 USD. Please note that actual salaries may vary within the range, or be above or below the range, based on factors including, but not limited to, education, training, experience, professional achievement, business need, and location. In addition to base salary, employees will participate in either an annual bonus plan based on company and individual performance, or a role-based, uncapped sales incentive plan. Our talent acquisition team will provide the specific opportunity on our bonus or incentive programs to eligible candidates. We also offer market leading benefit programs including generous PTO, a 401k match up to $7,200 per year, the opportunity to purchase company stock at a discount, and more.

The policy of Gartner is to provide equal employment opportunities to all applicants and employees without regard to race, color, creed, religion, sex, sexual orientation, gender identity, marital status, citizenship status, age, national origin, ancestry, disability, veteran status, or any other legally protected status and to seek to advance the principles of equal employment opportunity.

Gartner is committed to being an Equal Opportunity Employer and offers opportunities to all job seekers, including job seekers with disabilities. If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access the Company's career webpage as a result of your disability. You may request reasonable accommodations by calling Human Resources at +1 (203) 964-0096 or by sending an email to ApplicantAccommodations@gartner.com .

Job Requisition ID : 104047

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