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Sr Direct Mail Marketing Analyst

Sr Direct Mail Marketing Analyst

LendingClub BankSan Francisco, United States
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Sr Direct Mail Marketing Analyst Current Employees of LendingClub : Please apply via your internal Workday Account

LendingClub Corporation (NYSE : LC) is the parentpany of LendingClub Bank, National Association, Member FDIC. We are the leading digital marketplace bank in the , having helped our nearly 5 million members secure over $90 billion in loans to refinance high-cost debt and achieve their financial goals. Members today have mobile-first access to a growing range of products and services designed to work seamlessly together to deliver value in new ways. Everyone deserves a better financial future, and our team ismitted to making that a reality. Join the Club!

About the Role

We're seeking a results-driven Senior Direct Mail Marketing Analyst, to manage and optimize our direct mail program. This role will be critical to scaling our offline acquisition and engagement efforts by managing end-to-end execution of direct mail campaigns. You will collaborate cross-functionally with creative, product, engineering, analytics, and data science teams, while also managing relationships with external print and mail vendors.

The ideal candidate will have experience in direct mail marketing, ideally in a high growth fintech or performance marketing environment. You're process-oriented, detail-focused, andfortable navigating both the strategic and operational elements of campaign execution.

What You'll Do

  • The ideal candidate is one, who can seamlessly execute large-scale campaigns while continuously improving targeting and efficiency
  • Own the end-to-end execution of direct mail campaigns : audience segmentation, creative trafficking, QA, production timelines, and delivery
  • Collaborate closely with product and engineering teams to ensure data integrity and automation in customer targeting
  • Work with analytics and data science teams to define test strategies, measure performance, and deliver insights that drive optimization
  • Coordinate with creative teams to ensure assets are aligned with brand standards and production requirements
  • Serve as the primary liaison with direct mail vendors-managing print specs, timelines, production quality, postage optimization, and overall SLAs
  • Monitor campaign performance, identify issues, and continuously iterate to improve response rates, efficiency, and ROI
  • Maintain documentation and improve operational processes for scalability andpliance (, opt-out processes, regulatory requirements)
  • Stay informed of industry best practices, postal changes, and emerging technologies in direct mail

About You

  • 2+ years of experience in direct mail operations or lifecycle marketing; fintech experience highly preferred
  • Proven success contributing to high-volume direct mail programs with attention to detail and deadlines
  • Familiarity with data files, personalization logic, audience segmentation, and QA processes
  • Analytical skills with the ability to interpret campaign results and identify areas for improvement
  • Experience working with print / mail vendors, postal logistics, and cost optimization strategies
  • Project management skills with a proactive and collaborative mindset
  • Proficiency with tools such as SQL, Tableau, project management tools a plus
  • Work Location

    San Francisco

    The above locations are eligible offices for this role. The locations have been determined to foster in-person collaboration with this role's team or the related business lines. We utilize a hybrid work model, and our teams are in-office Tuesdays, Wednesdays, and Thursdays. In-person attendance is essential for this role's success, and remote placement will not be considered. LendingClub offers relocation, based on actual job level.

    Time Zone Requirements

    Primarily PT

    Local hours (PT)

    While the position will primarily work local hours, LendingClub is headquartered in Pacific Time and our ideal candidate will be flexible working across time zones when necessary.

    Travel Requirements

    Monthly / quarterly / as needed travel to LendingClub offices and / or other locations, as needed.

    The target base salary range for this position is 109,000-125,000. The base salary of the role will be determined by job-related knowledge, experience, education, skills, and location. Base salary is just one part of LendingClub's Total Rewards package. You may also be eligible for long-term awards (equity) and an annual bonus (which is based onpany performance, employee performance and eligible earnings).

    We're creating new financial services solutions for our members based on fairness, simplicity, and heart, and we treat our employees the same way. We offer apetitive benefits package that includes medical, dental and vision plans for employees and their families, 401(k) match, health and wellness programs, flexible time off policies for salaried employees, up to 16 weeks paid parental leave and more.

    LI-Hybrid

    LI-HB1

    LendingClub is an equal opportunity employer and dedicated to diversity, equity, and inclusion in the workplace. We do not discriminate on the basis of race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), gender, gender identity, gender expression, sexual orientation, age, marital status, veteran status, disability status, political views or activity, or other applicable legally protected characteristics. We believe that a variety of perspectives will make our teams and business stronger as we work together to transform the traditional banking system.

    We aremitted to providing reasonable amodations for qualified individuals with disabilities in our job application process. If you need assistance or an amodation due to a disability, please contact us at interviewamodations@lendingclub. Job ID R0007009

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    Sr Analyst Marketing • San Francisco, United States