Social Media & Public Relations Manager

Busch Gardens is a place of thrills fun and positive lasting memories. And thats just what its like to work here! As a key member of our team youll play a major role in bringing happiness and excitement to people from around the world. If youre dedicated dependable and driven to deliver exceptional guest service this is a place for you!

What you get to do :

• Develop and execute Public Relations strategy communicate plans to enhance brand reputation including media outreach press releases and crisis communications.
• Build and maintain relationships with media stakeholders and internal teams to ensure consistent messaging and positive public perception.
• Develop creative content for owned and earned channels that tell park stories in relevant and compelling ways for various audience.
• Craft social strategies that support the consumer journey from driving awareness to impacting conversion
• Create and manage social media campaigns that engage fans and grow the parks social media channels
• Coordinate with other marketing divisions and park departments to create campaigns for new attractions events and promotions that drive awareness and conversion
• Lead the creation and management of the editorial calendar for all social media channels and blog with a focus on creating and capturing unique content that aligns with United Parks & Resorts.
• Define and develop compelling key messages to support content delivery across social channels
• Monitor all social media channels daily develop engagement reports procure audience insights develop best practices recommendations and maximize social media as a consumer listening tool to inform marketing communications
• Daily interaction with workshops for content approval
• Support park leadership public relations team and guest relations team with reactive communications including crisis and issues management media responses and on-site coordination
• Lead social collaboration with integrated agency partners

What it takes to succeed :

The perks of the position :

EEO Employer :

SEAWORLD PARKS & ENTERTAINMENT IS AN EQUAL OPPORTUNITY EMPLOYER. ALL APPLICANTS WILL BE CONSIDERED WITHOUT REGARD TO AGE RACE COLOR RELIGION SEX NATIONAL ORIGIN SEXUAL ORIENTATION PREGNANCY GENDER IDENTITY OR EXPRESSION DISABILITY OR COVERED VETERAN STATUS.

Required Experience :

Manager

Key Skills

Revenue Cycle Management,Marketing,Public Relations,Algebra,MailChimp,Media Relations,Social Listening,Relationship Management,Customer relationship management,Medicare,Public Speaking,Writing Skills

Employment Type : Full-Time

Experience : years

Vacancy : 1